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Vinod Bhanushali, Chairman, Bhanushali Studios Limited, remembers Asha Bhosle as an icon who reinvented herself with courage
e4m Staff Apr 13, 2026 3:43 PM
Prior to this appointment, Tanushree Radhakrishnan served as Head of Biddable, APMEA, at WPP Media
e4m Staff Feb 16, 2026 7:46 AM
Indian cricket star Virat Kohli's official Instagram account became temporarily inaccessible late on January 29, catching millions of followers off guard
e4m Staff Jan 30, 2026 2:05 PM
Jai Krishnan, CEO – India, Samsonite, SA and Anushree Tainwala, Executive Director – Marketing, Samsonite, SA, talk about marketing strategy, operational priorities and more
Sunidhi Vijay Dec 24, 2025 9:20 AM
Her natural behaviour, maintaining personal lists, saving notes and sharing recommendations within her network, closely mirrors the way people actually discover and plan today, the company said
e4m Staff Dec 22, 2025 5:18 PM
As part of this collaboration, Virat and Anushka will appear across a series of brand films, digital activations, and integrated campaigns
The partnership will unfold through a series of integrated campaigns spanning television, print, digital platforms, and on-ground activations
e4m Staff Sep 15, 2025 4:06 PM
Anusheela Saha joins the agency from FCB India, where she served as National Creative Director
Kirtikar was earlier the Head of PR and Communications at Jio Creative Labs
e4m Staff Aug 11, 2025 2:59 PM
The inauguration was graced by actor Manushi Chhillar, Rajyalakshmi Rao, President–IMC Ladies’ Wing; Kalpana Shah of Exhibition Comm; Juveca Panda Chheda, Co-Chairperson, Zarine Khan & Madhoo Shah
e4m Staff Aug 11, 2025 2:00 PM
Kicking off the collaboration is 'Tu Yaa Main', the upcoming film starring Shanaya Kapoor and Adarsh Gourav
e4m Staff Jul 24, 2025 4:40 PM
In the campaign named 'Dubai, Ready For A Surprise', the couple is seen exploring the city in refreshingly new ways
The studios will collaborate to develop Indian adaptations of iconic Warner Bros. Pictures titles
e4m Staff Jun 16, 2025 12:32 PM
Tanushree R joins from WPP after a 3-year stint as Associate Vice President
The collaboration will span genres—from heartfelt romances to gripping dramas—designed to engage audiences across the spectrum
e4m Staff May 21, 2025 12:09 PM
Anushree Tainwala, Vice President - Marketing, Samsonite South Asia shares insights behind the first TVC for value-segment luggage brand Kamiliant, staying ahead in a cluttered market and more
Simran Sabherwal May 14, 2025 8:54 AM
Anushree Chandran is a communications leader with over 20 years of experience
e4m Staff Mar 18, 2025 11:24 AM
This Women’s Day, we celebrate Anusha Shetty, Chairperson & CEO of Grey & AutumnGrey, who believes and practices in the new age world of digital, social and mobile, in addition to mainline
e4m Staff Mar 6, 2025 12:41 PM
Neeraj Vyas moved out of Sony Pictures Networks India in August last year
e4m Staff Feb 10, 2025 11:54 AM
The world of influencer marketing is riddled with examples of campaigns that missed the mark. Let’s dive into some of the most infamous PR stunts that went sideway
Shalinee Mishra Feb 8, 2025 9:48 AM
Prior to this, Yash Bhanushali was the Associate Director at the agency
e4m Desk Dec 26, 2024 11:40 AM
Anushka Sanghvi joined NOFILTR Social LLP in June 2018 as a Social Media Manager
e4m Staff Dec 18, 2024 4:20 PM
The ad film captures the essence of Indian weddings, showcasing six makeup looks
The campaign with Sen will play out on her social media channels to attract maximum visibility
Manushi Chhillar will be the face of a series of marketing campaigns that showcase the portfolio of real estate projects at Geetanjali Homestate
'We are thrilled to present this plant-based food innovation,' said Virat Kohli about the association
e4m Staff Aug 27, 2024 2:14 PM
Anushree Ghosh, Head of Digital and D2C, ITC Ltd - Foods Division, India, shares her experience of being part of the Creative Data Jury at the Cannes Lions 2024 International Festival of Creativity
Simran Sabherwal Jun 21, 2024 9:05 AM
Manushi Chhillar features in the brand’s latest campaign ‘Coffee to Club with Clovia’
e4m Staff May 14, 2024 1:27 PM
On Anushka Sharma's birthday, we look back at her endorsement journey for brands like PUMA, Slurrp Farm, Prega News and more
Anusheela Saha will also take on the additional role of Head of Design
e4m Staff Feb 21, 2024 12:45 PM
In a chat with e4m, Indian actor and former Miss World, Manushi Chhillar opens up about her endorsement journey and her wish to associate with a chocolate brand someday
Sohini Ganguly Feb 12, 2024 4:21 PM
L’Oréal Paris has unveiled its latest innovation for the Indian market – the Glycolic Bright Dark Circle Eye Serum
Brands and endorsers have opted for stirring controversies on the internet to grab eyeballs. But does this have any adverse long term impacts? Brand experts chime in
Chehneet Kaur Dec 11, 2023 8:45 AM
Conceptualized by TILT, the campaign comes with a horror-comic twist and puts the spotlight on everyday interior issues
e4m Staff Oct 23, 2023 12:25 PM
Previously, she was the COO (Publicity and Communications Strategy) at Raindrop Media Pvt Ltd
e4m Staff Oct 10, 2023 2:48 PM
At the exclusive roundtable, experts will share insights on the theme ‘How to Leverage the Power of Screen’
e4m Staff Sep 27, 2023 7:52 AM
The cricketer called out a news report that said he and his wife Anushka Sharma invested Rs 19.24 crore for an eight-acre area of land in Alibuag to build a farmhouse
exchange4media Staff Aug 16, 2023 8:38 AM
Anushree Tainwala, Executive Director, Samsonite South Asia, shares the company’s strategy to work with influencers, reaching consumers in tier cities and more
Tanzila Shaikh Jul 3, 2023 9:05 AM
The brand has partnered with Sharma to launch a series of mirrored messages appearing in private spaces - women’s restrooms - in malls across Delhi
exchange4media Staff Jun 20, 2023 6:07 PM
To launch the partnership, Orangutan also released a digital film on social media with the hashtag #AlsoAnAthlete
exchange4media Staff May 24, 2023 12:54 PM
Anushka Sharma is seen rocking her Adriatic color sports bra, which is part of PUMA’s new First Mile Collection
exchange4media Staff May 9, 2023 3:31 PM
The actress is the face of several brands, including Myntra and Puma
exchange4media Staff May 1, 2023 7:23 PM
The brand ambassadors made an unannounced visit to a coworking space and a residential complex to promote adoption of sports and fitness culture
exchange4media Staff Apr 24, 2023 7:03 PM
The campaign humours the Indian audience with trending reels of cricket legends showing off what factor makes them a Champion
exchange4media Staff Apr 18, 2023 11:26 AM
The partnership between brands and celebrities is a win-win for both, say experts, as the former get capital and the latter get an income earning opportunity that extends beyond their careers
Kanchan Srivastava Apr 18, 2023 8:58 AM
The campaign that features Amitabh Bachchan, Yuvraj Singh & Mithali Raj highlights the durability of Samsonite's range of products
exchange4media Staff Apr 15, 2023 12:23 PM