nisha-narayan

At the 2nd edition of the Radio Festival held to mark World Radio Day, experts talk about staying on top in an ever-crowding broadcasting spectrum and diverse offering in digital

Anjali Thakur 1 week ago

Business heads of radio stations forecast the growth and trends in the radio sector in 2019

Madhuwanti Saha 10-January-2019

The medium saw moderate growth on the back of aggressive advertising in digital, retail and sports categories   

exchange4media Staff 27-December-2018

RJ Rashmi is the first ever Hindi speaking robot and will be seen hosting a show on RED FM

exchange4media Staff 10-December-2018

Radio operators, in the absence of an extensive unified measurement currency, adopt RAM, IRS 2018 or data from third-party research agency. How does it work for them?

Madhuwanti Saha 27-August-2018

The joint campaign by Kailash Satyarthi Children’s Foundation and RED FM aimed to raise funds for Surakshit Bachpan Fund to provide immediate medical, legal, and psychological assistance to child victims of child labour, sex crimes and abuse

exchange4media Staff 29-June-2018

Aligned to its brand philosophy, ‘Bajaate Raho!', the radio network continues to strengthen its presence in the northern Indian market

exchange4media Staff 15-June-2018

Weekends for Narayanan are about spending time with her dog, driving down to a hill-station in discovery of solace, satiating her foodie impulse and more

Anam Khan 03-March-2018

Radio sector expects better streamlining of tax laws, lowering the license fee for operating in smaller cities and bringing it under 5 per cent GST slab from the upcoming Union Budget 2018

exchange4media Staff 31-January-2018

Nisha Narayan, COO & Director, RED FM & Redtro and CEO, Digital Radio (Mumbai) Broadcasting Ltd, shares her insights on how radio is a powerful medium in terms of advertising and what can be done to take it to the next level

Anam Khan 23-January-2018

Things started picking up for the sector as advertising came in from e-commerce and government

Madhuwanti Saha 09-November-2017

TRAI holds open house discussion on issues related to digital radio broadcast in India, radio operators say that the plan is a failure, not going to take off

Nishant Saxena 31-October-2017

Nisha Narayanan, COO, 93.5, Red FM says that Radio should stop selling itself as just Radio but offer clients a 360-degree package selling and adds that focus on IP and Digital is the way forward

Simran Sabherwal 21-July-2017

The new system, which will also include AIR, will have representatives from the radio sector, media agencies as well as advertisers

Abhinn Shreshtha 07-July-2017

Among the myriad issues that India’s private FM sector faces, the case of statutory licenses and the formation of an independent Copyright Board have been simmering for the longest time

exchange4media Staff 03-July-2017

After launching in Jodhpur, Chandigarh and Amritsar, 93.5 Red FM is further cementing its presence in tier II markets, with two new station launches announced

exchange4media Staff 22-June-2017

Revamp bid to offer a sharper product, says Nisha Narayan, COO, RED FM

exchange4media Staff 25-April-2017

Auction of second batch of Phase III frequencies, which began on Tuesday, has seen a muted response by the radio sector with many large operators not participating in the auction process, with high reserve price being stated as one of the key reasons

Abhinn Shreshtha 28-October-2016

Launched as the first radio station under the newly acquired Phase III licenses by the company, REDTRO is an ode to the golden days of the poster boys of 90s packed with today’s

exchange4media Staff 25-July-2016

This is the first radio station to be introduced under the newly acquired Phase III licenses by the company. While the station has been test-playing for the last few days, the launch today was marked with afternoon show by RJ Pritam

exchange4media Staff 23-June-2016