icici-prudential
Lovlina Borgohain?blur=25

The 'Agar taiyaari sahi ho, toh jeet pakki hai' campaign has been rolled out digitally and across various social media platforms

exchange4media Staff Nov 13, 2021 8:47 AM

ICICI?blur=25

The campaign comprises a TV commercial as well as digital, outdoor media, and others

exchange4media Staff Nov 28, 2020 7:32 AM

icici?blur=25

The campaign is built on consumer data which shows that Covid-19 has resulted in higher awareness and interest in life insurance

exchange4media Staff Nov 17, 2020 6:42 PM

ICICI?blur=25

Manish Dubey, Chief Marketing Officer, ICICI Prudential Life on how a lot of communication elements are aligned to the way the younger generations consume content and media

Tasmayee Laha Roy Oct 2, 2020 9:35 AM

Shubham Mukherjee?blur=25

Prior to this, Mukherjee was associated with Bain & Company as Head Marketing, Corporate Communication and Editorial

exchange4media Staff Jun 2, 2020 2:56 PM

YES Bank?blur=25

Anita Pai has been appointed as Chief Operating Officer, while Jasneet Bachal has been named Chief Marketing Officer of YES BANK

exchange4media Staff Oct 10, 2019 2:52 PM

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Conceptualised by Lowe Lintas, the campaign highlights the fund’s investment in a portfolio of the best companies in India, and its aim to generate healthy returns

exchange4media Staff Sep 16, 2018 10:00 AM

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Multimedia brand campaign positions iProtect Smart as the ultimate term life cover plan

exchange4media Staff Mar 5, 2018 1:06 PM

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The multimedia campaign aims to promote the brand’s innovative health insurance product

exchange4media Staff Aug 26, 2017 8:52 AM

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Spoilt for choice, gaining the customer's loyalty and predicting their next need is the marketer’s challenge, say experts

exchange4media Staff Jul 31, 2017 8:33 AM

Is email marketing steadily being displaced to oblivion??blur=25

Email marketing is considered to be an ineffective approach to reach consumers. Will there be a change in the marketer’s approach & consumer’s perception?

Abhinav Trivedi Mar 19, 2013 7:00 PM