Launching the campaign during the T20 World Cup, the company aims at capturing audience across all mediums – television, digital and social

exchange4media Staff Nov 2, 2021 1:10 PM

Tiwari, Vice President, Marketing Communication, Havells India, shared that the brand will be driving in its robust strategy for digital mediums by exploring new-age platforms

Misbaah Mansuri Apr 27, 2021 8:33 AM

#FilmFromHome, conceptualised by Mullen Lintas Gurgaon, encourages everyone to shoulder the responsibilities at home not just with each other but also with Havells' appliances

exchange4media Staff May 2, 2020 10:35 AM

Out of the 299 advertisements, 201 belonged to the education sector, 59 belonged to the healthcare sector, 9 to personal care, 4 to the food & beverages sector and 26 were from the ‘others’ category

exchange4media Staff Oct 22, 2019 2:36 PM

The company also announced new additions to its male grooming portfolio with its patented BT 9000 series of Havells trimmers

exchange4media Staff Sep 17, 2019 2:58 PM

Team Havells will be a dedicated team based out of Gurgaon and the agency will cover both offline and digital media strategy, planning and buying mandates for the entire portfolio of Havells brands

exchange4media Staff Mar 27, 2019 4:16 PM

This is the first time these two celebrities - now a couple - are coming together to endorse a brand

exchange4media Staff Mar 15, 2019 5:47 PM

According to Tiwari, Vice President-Marketing, Havells India, Internet and Outdoor are the fastest growing mediums

exchange4media Staff Mar 11, 2019 8:21 AM

The Pitch CMO Summit and Awards will take place on March 7 at ITC Maratha in Mumbai

exchange4media Staff Feb 28, 2019 8:58 AM

The campaign idea reflects the changing times where the responsibility of household chores is happily shared between the couple

exchange4media Staff Oct 29, 2018 3:19 PM

SPN will launch Sony Marathi channel on August 19. The Marathi segment contributes 4% to the overall TV revenue and industry experts estimate that the top-line is likely to grow by 10-15%

Madhuwanti Saha Aug 13, 2018 8:59 AM

Brands are allocating their media spends on the lucrative IPL and also aiming at attractive packages of Sony and Zee in order to increase reach

Madhuwanti Saha Mar 29, 2018 9:00 AM

Even though agencies are back to offering a multitude of services under one umbrella, marketers are sticking to buying services from specialists

Venkata Susmita Biswas Nov 13, 2017 8:55 AM

Conceptualized by Mullen Lintas Delhi, the campaign highlights unique features and benefits of the new products

exchange4media Staff Oct 11, 2017 12:54 PM

PAT grew by 13% to Rs 107 crore compared to Rs 95 crore in the corresponding quarter previous year. PBT grew by 30% to Rs 150 crore as against Rs 115 crore in the corresponding quarter previous year

exchange4media Staff Jul 29, 2014 7:57 AM

In addition to upholding complaints against Havells, Bajaj Electricals, some of the other brands under the ASCI radar are Emami, Dainik Bhaskar Group

exchange4media Staff Feb 6, 2013 7:43 PM