PR Campaigns?blur=25

Leading agencies talk about their most creative works during the COVID-induced lockdown

Nafisa Shaheen Jun 1, 2020 4:20 PM

Deepshikha Dharmaraj?blur=25

Deepshikha Dharmaraj, CEO of Genesis BCW, talks about her journey, the importance of communication in turbulent times, women's leadership and the outlook for the post-COVID world

Nafisa Shaheen May 5, 2020 1:46 PM

BCW India Group?blur=25

The leadership team of Matt Stafford, Prema Sagar, Deepshikha Dharmaraj and Rishi Seth share the roadmap for the way ahead

Ronald Rodrigues Jan 24, 2020 9:03 AM

BCW India Group?blur=25

Both brands will be retained and continue to operate separately, but side-by-side under the BCW India Group to enable sharing of staff, resources and services

exchange4media Staff Jan 23, 2020 2:32 PM

IPRCCC Public Policy Panel?blur=25

Experts discuss how new-age communication strategy changes the course of policymaking and public service

exchange4media Staff Dec 21, 2019 8:35 AM

Prema Sagar?blur=25

Prema Sagar, Chief Executive Officer and Founder, Genesis BCW, shares her views on the expansion and changes seen in the PR industry

Nafisa Shaheen Nov 21, 2019 4:02 PM

Maruti Suzuki?blur=25

The new national mandate covers Corporate, CSR, Products and Services

exchange4media Staff Jun 18, 2019 3:02 PM

TedxGateway Genesis?blur=25

Genesis BCW as the official communications partner will support the TEDx platform and showcase its electric line-up of unstoppable women speakers and their inspiring stories

exchange4media Staff Mar 27, 2019 6:34 PM

6° BCW?blur=25

The new brand leverages Burson Cohn & Wolfe’s integrated communications expertise and global network and Six Degrees’ entrepreneurial culture

exchange4media Staff Mar 12, 2019 11:41 AM


She will oversee the organization and implement its growth strategy for 2019

exchange4media Staff Dec 21, 2018 11:35 AM


Sharma has been part of the public relations industry for over 18 years & counseled diverse businesses on PR, marketing communications, advocacy, crisis and stakeholder outreach

Ruhail Amin Sep 25, 2018 1:21 PM


The agency will manage public relations for the content company, including its corporate brand, broadcast and non-broadcast businesses.

exchange4media Staff Sep 15, 2017 4:11 PM

Genesis Burson-Marsteller wins 3 awards at PR Week Asia Awards?blur=25

Wins a Gold for Education New Zealand and two Bronzes for #CrossTheLine Women's Kabaddi Challenge campaigns

exchange4media Staff Jun 7, 2017 4:31 PM

Genesis Burson-Marsteller adds new specialised practices to its portfolio?blur=25

Telecom and Technology splits into focused Consumer Technology and Enterprise Technology practices; brand & Consumer expands scope to become Brands, Sports & Entertainment; new practice chairs also announced

exchange4media Staff Mar 15, 2017 8:44 AM

Guest Column: Women inhibit themselves from dreaming big and going the extra mile to take what is rightfully theirs: Prema Sagar, Genesis Burson-Marsteller?blur=25

On International Women’s Day today, Sagar, the Founder of Genesis Burson-Marsteller, on women leaders bringing with them a unique combination of empathy, efficiency, competence and resilience

Prema Sagar Mar 8, 2017 9:41 AM

Genesis Burson-Marsteller announces leadership appointments for 2016?blur=25

According to the recent appointments, Nikhil Dey’s role expands as President, Public Relations and Public Affairs. Atul Sharma promoted as Chief Operating Officer; Ajit Sahi is Director, Public Affairs; Sanjay Arora is now India Practice Chair, Corporate and Financial; Piyal Banerjee is now Managing Partner, Telecom & Technology (B2C) and Business Leader, Step Up; Shivaram Lakshminarayan is Managing Partner, Telecom and Technology (B2B) and Corporate & Financial (South)

exchange4media Staff Dec 22, 2015 5:17 PM

Genesis Advertising appoints JWT's Roop Ghosh as Branch Head of Kolkata?blur=25

Ghosh has over 15 years of experience in the business and has worked in several large network agencies such as Grey, Mudra, Rediffusion Y&R, Ogilvy and JWT where he has just finished a five year stint

exchange4media Staff Sep 2, 2015 7:49 AM