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We chatted with Neeraj Kanitkar, Creative Director, Taproot Dentsu to understand what went behind conceptualising the brand’s first-ever TVC

Misbaah Mansuri 1 week ago

Patney’s appointment is among two new ones being made by Maxus, the other being that of Pooja Verma, who joins as Head of Maxus ESP.

exchange4media Staff 24-November-2015

Roshan Abbas will serve as Chairman of the newly-formed network, Sukrit Singh is Group CEO, Rahul Saigal is Group COO, and Nitin Agarwal is Group CFO

exchange4media Staff 08-October-2015

Rai will be based out of the agency's Mumbai office. He succeeds Colvyn Harris, who will assume the role of Executive Director, Global Growth and Client Development

exchange4media Staff 02-March-2015

The CEO of South Asia, JWT talks about being a full service agency, accountability in advtg, adopting a frugal approach in spends, 2014 plans and more...

Priyanka Mehra 28-November-2013

EEMAGINE 2013 saw power-packed sessions on industry and innovations, the ever expanding landscape of social events, and role of activation in brand building

Saloni Surti 10-September-2013

Encompass Events' total tally includes one Gold, two Silver & three Bronze metals. Candid Marketing, Mudra Max, Krayon & Wizcraft International are among the other winners

Saloni Surti 09-September-2013

It’s time the events industry stopped playing surrogate mother and vendor to clients and instead create value for them, stresses Roshan Abbas, MD, Encompass Events

Abid Hasan 30-July-2012

Encompass conceptualised and managed one more Guinness Record for Colgate by getting highest number of people gargle with mouthwash together for 15 seconds.

exchange4media Staff 25-January-2011