deals
IPL ad rates?blur=25

Ad rates remain largely the same in the ongoing IPL season compared to last, media planners say. The larger revenue play lies in sponsorships, with premium partnerships in the ₹100–260 crore range

Kanchan Srivastava Apr 1, 2026 8:45 AM

Century Real Estate partners with Bengaluru FC?blur=25

The partnership will extend across stadium branding, fan engagement zones, and integrated digital campaigns throughout the season

e4m Staff Feb 13, 2026 3:49 PM

Influencer Earnings Gap?blur=25

According to industry experts, a few top influencers earn lakhs monthly, while thousands of smaller creators chase brand deals and wait for payments, questioning career sustainability

Shalinee Mishra Nov 28, 2025 9:30 AM

influencer marketing?blur=25

Industry insiders say scarcity isn’t the only reason. Many creators are intentionally keeping their feeds organic to build trust

Shalinee Mishra Aug 18, 2025 9:03 AM

ACKO x MS Dhoni?blur=25

MS Dhoni has made a strategic investment in ACKO through his family office, Midas Deals Pvt Ltd

e4m Staff Jul 30, 2025 12:30 PM

Influencers?blur=25

Creators say that treading carefully with cringe, but relatable content, has attracted deals with big brands while increasing the follower count

Shalinee Mishra Oct 17, 2024 9:28 AM

Social Panga DealShare?blur=25

The account will be handled by the agency’s Gurgaon office

e4m Staff Aug 13, 2024 2:01 PM

media deals?blur=25

It was an eventful year with industrialists acquiring big media properties and pandemic-led woes bringing rivals together

exchange4media Staff Dec 28, 2022 8:36 AM

sowmya?blur=25

In her previous role, Shenoy was working as PR & Media Relations Officer at the Embassy Group and Embassy REIT entities

exchange4media Staff Jun 3, 2022 6:13 PM

TV?blur=25

Market experts say though the broadcasters have been doing TV+digital ad deals, they are yet to realise the full potential of their digital inventory

Javed Farooqui Dec 21, 2021 8:55 AM

moving walls?blur=25

The platform connects all advertisers to curated audience-based deals for real-world video advertising on Out-of-Home (OOH) media

exchange4media Staff Mar 15, 2021 11:48 AM