Venkatesh Vijayaraghavan?blur=25

Venkatesh Vijayaraghavan, CEO & Director, CavinKare, spoke at the e4m Pitch CMO Summit 2022 – South about the three anchor points that have always driven the company’s thought process around brands

exchange4media Staff Sep 27, 2022 8:05 AM

Amlan Pati?blur=25

Prior to CavinKare, he was associated with realme as the Digital and Media Buy Director

exchange4media Staff Sep 21, 2022 12:10 PM

pitch cmo?blur=25

Summit will be held on-ground on 23rd September from 9 AM onwards and the theme this year is 'Building Powerful Brand Stories'

exchange4media Staff Sep 20, 2022 8:16 AM


Raja Varatharaju, Business Head – Personal Care, CavinKare, talks about the 30-year journey of brand Meera, the launch of Meera Music, strengthening the brand’s proposition among youngsters, and more

Ritika Raj Mar 7, 2022 8:27 AM


The agency will be handling strategic content and design across all social media platforms as well as performance media for the brands

exchange4media Staff Jan 20, 2022 1:49 PM


The agency will be responsible for formulating & executing social media strategy, cross medium communication strategies and influencer marketing strategies for the brand

exchange4media Staff Oct 4, 2021 3:12 PM

diwali shopping?blur=25

As brands entice consumers with offers and new launches, Print re-emerges as the advertisers’ go-to-medium this festive season

Simran Sabherwal Nov 4, 2020 8:33 AM


The brand plans extensive TV and Digital marketing campaign under #SaaFooit with the actress on-board

exchange4media Staff Aug 27, 2020 1:54 PM

CavinKare SaaFoo?blur=25

The brand to also launch India’s first meat and seafood wash in a sachet format

exchange4media Staff Jun 5, 2020 4:16 PM

Meera Velikizhamai Ad?blur=25

The TVC would be aired on top channels like Sun TV focusing on a rerun of various serials like Chitti, Metti Oli to name a few

exchange4media Staff May 25, 2020 7:27 PM


The products are specially formulated to kill 99.9% of bacteria and viruses

exchange4media Staff Apr 30, 2020 4:28 PM

CavinKare Hand Sanitizers?blur=25

In response to the COVID-19 crisis, CavinKare has introduced hand sanitizers in various SKUs across three brands to cater to the needs of consumers

exchange4media Staff Apr 4, 2020 4:00 PM

Akshay Kumar and Ileana D’Cruz for Indica?blur=25

The product portfolio comprises of a range of hair colours such as Indica Easy, Indica Crème and Indica 10 Minutes powder hair colour

exchange4media Staff Jan 28, 2020 1:49 PM


To be part of this campaign, consumers have to share a best memory of their bestie, and tag on Nyle's Facebook and Instagram pages with #ThankYouNyle/ #ThankYouBestie

exchange4media Staff Aug 1, 2019 4:58 PM


Consumers are invited to share their message of gratitude on the Nyle's FB page; for every message received Nyle will send a gift hamper on the consumer’s behalf to the woman in their life

exchange4media Staff Mar 7, 2019 6:15 PM