Includes deals on products, financial services and digital payments

exchange4media Staff Jun 5, 2020 3:19 PM

Conceptualised by The Minimalist, the ‘Be Smart, Stay Invested’ campaign highlights the benefits of investments during times of uncertainty

exchange4media Staff May 18, 2020 8:16 PM

The integrated campaign is a series of different TVCs which will be rolled out on digital platforms as well as across traditional media

exchange4media Staff May 16, 2020 8:06 AM

Daruwala, CEO of Standard Chartered Bank, was speaking at the ABP News-e4m Pitch Brand Talk Virtual Series

exchange4media Staff May 15, 2020 8:04 AM

Zarin Daruwala, CEO of Standard Chartered Bank, will discuss 'Leadership in the time of COVID-19: Response and Implications for Banks'

exchange4media Staff May 12, 2020 8:37 AM

Created by Leo Burnett, the campaign will leverage various media channels including TV and digital

exchange4media Staff May 2, 2020 12:48 PM

The lockdown has had the banks reaching out to the consumers through social media, joining them in the conversations around the current situation and promoting safe transaction techniques

Sanstuti Nath Apr 16, 2020 8:20 AM

The campaign is live on digital platforms such as Facebook, YouTube, Twitter, LinkedIn and Instagram, along with Print/OOH and other mediums like Uber cab branding

exchange4media Staff Mar 17, 2020 11:59 AM

IDFC FIRST Bank was founded as a new entity by the merger of IDFC Bank and Capital First

exchange4media Staff Mar 11, 2020 6:14 PM

The campaign titled #KotakPrimeWithDrive helps put the spotlight on Kotak's two-wheeler low-interest loan

exchange4media Staff Mar 11, 2020 5:48 PM

Raval was previously associated with Kotak Mahindra Bank for 10 years where he was the communications lead for their Bank & Capital Markets verticals

Ruhail Amin Feb 25, 2020 8:23 AM

Manasi Narasimhan, VP, Marketing & Communications, South Asia, Mastercard asserted that the brand's focus will be on moving people to digital from cash payments

Misbaah Mansuri Jan 30, 2020 4:24 PM

The new campaign 'Open' reinforces the value of human interaction combined with enhanced service that makes a world of difference in banking

exchange4media Staff Jan 28, 2020 3:07 PM

Khatanhar has been with IDBI bank for 22 years and previously held the position of Executive Director heading Mid Corporate Group and Trade Finance

exchange4media Staff Jan 17, 2020 11:23 AM

Warrier has been serving as Chief Operating Officer of the bank since 2nd November 2015

exchange4media Staff Jan 16, 2020 7:13 PM

From riding the topical route to leveraging their brand ambassador Ranveer Singh, Kotak Mahindra’s marketing playbook seems to be ticking all the right boxes

Misbaah Mansuri Jan 15, 2020 8:27 AM