archana-aggarwal
Panel Neons Conference 2019?blur=25

At the ninth edition of NEONS, a panel of industry experts discussed why brand custodians turn towards OOH in the era of the internet

exchange4media Staff Jan 31, 2020 5:29 PM

NEONS OOH Panel 1?blur=25

At the ninth edition of NEONS OOH Conference and Awards 2019 experts took centre stage to discuss issues prevailing in the OOH sector

exchange4media Staff Mar 9, 2019 10:59 AM

Jury members select the best with stage set for OOH Awards 2014?blur=25

With the 2014 installment of the OOH Awards & Conference to be held on March 20, jury members met to go through more than 500 entries across 21 categories before zeroing in on this year's winners

Ankur Gaurav Mar 19, 2014 9:15 AM

"Visibility, contextual targeting, impactful creatives keys to great OOH campaigns"?blur=25

What makes an OOH campaign great? Is it the location? Or some unique & out-of-the-box idea? Or is the execution & how it connects with the audience? Marketing experts reveal

Abhinna Shreshtha Mar 4, 2014 7:57 AM

Jury announced for OOH Conference and Awards 2014?blur=25

The 14-member Jury panel will be chaired by Karan Bajwa, MD, Microsoft. The Awards, to be held on March 20, will recognise exceptional work in OOH advertising and digital signage

Abhinna Shreshtha Feb 19, 2014 7:51 AM

Archana Aggarwal quits P&G as Country Media Manager, joins Airtel?blur=25

Aggarwal, who was with P&G for over eight years, leverages her diverse media experience at Airtel. She took charge at Airtel from Dec 9, 2013, as confirmed by industry insiders

exchange4media Staff Dec 12, 2013 7:30 AM

Custom branded content is the way to go: P&G India?blur=25

P&G India partners with Yahoo and MediaCom to reach out to new-age women with online portal Style Factor

Priyanka Mehra Nov 2, 2012 8:38 PM