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According to YouTube, India has “truly became a ‘video-first’ country” with the platform reaching over 245 million monthly active users

exchange4media Staff 2 days ago

Your weekly news roundup, a summary of some of the stories to keep an eye on

exchange4media Staff 17-November-2018

Ashish Chowdhary will succeed Michel Coulomb. He had been associated with Nokia as the Chief Customer Operations Officer

exchange4media Staff 13-November-2018

A round-up of the 10 most viewed YouTube ads in India for the month of September

exchange4media Staff 06-November-2018

Previously she worked with Adobe Digital Media Solutions as their Marketing Head

exchange4media Staff 02-November-2018

Srivastava was previously the Lead of Retail Expansion at Apple

exchange4media Staff 09-October-2018

Facebook ratings decline; New Entrants include Spotify and Subaru; re-entrants are Chanel, Hennessy, Nintendo

exchange4media Staff 06-October-2018

Apple has seen a steady rise of its shares since it posted profits of $11.5 billion for its recent financial quarter which follows sales of more $53 billion

exchange4media Staff 03-August-2018

A fifty-second long video features music composer A R Rahman who has become the first Indian to be featured in an Apple ad

Misbaah Mansuri 23-July-2018

Hero Motocorp remained the leading advertiser followed by AMFI, Honda Motorcycle & Scooter India.

exchange4media Staff 17-July-2018

A 700 page document to the US House Energy and Commerce Committee also revealed that Facebook partnered with Chinese firms, Huawei, Oppo and TC; companies flagged by US intelligence as national security threats

exchange4media Staff 02-July-2018

Here's a look at the best ads on YouTube during the month of May

exchange4media Staff 28-June-2018

The additional markets now include: Austria, Canada, Finland, France, Germany, Ireland, Italy, Norway, Russia, Spain, Sweden, and the United Kingdom.

exchange4media Staff 20-June-2018

Uday Sodhi, EVP and Head Digital Business, Sony Pictures Networks India, shared that around 70-75 per cent of the inventory is already full

Madhuwanti Saha 14-June-2018

We bring you a round up of the headlines making news this week

exchange4media Staff 09-June-2018

Kaul has stepped down as Vice President of Communications and CSR at PepsiCo India.

exchange4media Staff 08-June-2018

On iOS users can now block Facebook from creating dark profiles to use for ad targeting

exchange4media Staff 05-June-2018

From Purple’s new twist on science experiments and SodaStream’s side-splitting SodaSoak prank, the top ads according to YouTube Ads Leaderboard are as rib-tickling and fun as they can get.

exchange4media Staff 18-May-2018

Sony and LG retain pole positions as India’s second and third Most Trusted Brands in an encore of 2017

exchange4media Staff 18-April-2018