Family Man Promotional Campaign?blur=25

Industry watchers heap praises on Amazon Prime India's smart and unconventional use of influencer marketing, including adding LinkedIn to the mix

Mansi Sharma Jun 4, 2021 8:57 AM

Groupon India inks deal with Magzter to offer select digital magazines?blur=25

This move will enable online shoppers to choose their subscriptions from different magazine titles from Magzter that target several key segments at a discount of 50%

exchange4media Staff Apr 2, 2014 8:39 AM

Perseverance gives you out-of-the-box imagination: Ankur Warikoo?blur=25

The Groupon India CEO shares five out-of-the-box marketing initiatives, or deals, which made Groupon what it stands for today in the daily deals space

Gunjan Verma Mar 29, 2014 10:51 AM

Indians to spend 58% of year-end gift budget on online shopping: Groupon?blur=25

As per a Groupon study, as many as 82% of respondents plan to buy their holiday gifts online, while 61% plan to shop on their mobile devices - highest in the Asia Pacific region

exchange4media Staff Dec 3, 2013 8:45 AM

Are we ready to adopt the marketplace model??blur=25

Marketplace model’s biggest challenge is that it’s difficult to execute as it requires adequate liquidity on the buyer’s and seller’s side

Twishy May 31, 2013 8:27 PM

Guest Article: E-commerce to see unprecedented growth?blur=25

The Indian e-commerce market is currently estimated to be worth Rs 50,000 cr and is expected to reach Rs 120,000 cr by 2015, says Ankur Warikoo, CEO, Crazeal

Ankur Warikoo Mar 27, 2012 8:12 AM