adex
Cars

According to TAM data, print ads led the show with 3.3 times growth this Onam as compared to 2018

Tasmayee Laha Roy 18 hours ago

TAM Adex

According to the data, Amazon Online India is the top advertiser, leading with 10 per cent insertions

exchange4media Staff Oct 7, 2019 8:33 AM

TAM

Print captured more than half of foreign education's ad insertion pie during the same period

exchange4media Staff Sep 30, 2019 1:27 PM

Netflix

As per the data, Netflix tops the charts as the most advertised brand at 10% frequency  

exchange4media Staff Sep 12, 2019 2:06 PM

TAM

Auto sector has seen a decline of 5% from January to July compared to the same time in the previous year, as per TAM Adex data

exchange4media Staff Sep 9, 2019 4:19 PM

TAM

There has been a 15% rise in ad volume from the Education sector in Q2 2019

exchange4media Staff Sep 3, 2019 8:50 AM

Ad ex Radio

Paytm.com continues to be the top brand to advertise in the services sector in the first half of both 2018 and 2019

exchange4media Staff Aug 21, 2019 8:31 AM

AdEx TAM

In the Hospital/Clinics sector, Radio topped with 42% share of category ad insertions followed by Print and TV at 33% and 25% respectively

exchange4media Staff Jul 18, 2019 3:57 PM

AdEx TAM

Home appliance, air conditioner, water purifier, car, two-wheeler, electronic, clothing, departmental store and home/interior were some of the leading categories in the three sectors

Anjali Thakur Jul 16, 2019 8:26 AM

AdEx

Insertions in TV & Radio increased by 8% and 17% respectively, compared to 2014 general elections

exchange4media Staff Jun 13, 2019 8:56 AM

AdEx TAM

As per the TAM AdEx data, Print went for 99% ad insertions on TV this year, an increase of 3% from last year

exchange4media Staff May 31, 2019 7:58 AM

Adex Tam

In terms of growth of ad volumes from FMCG sector in Print for Q1 2019, skincare products have seen the maximum increase at 11%

exchange4media Staff May 28, 2019 8:08 AM

Adex

The TAM AdEx India report says in the Properties category, ad volumes on Radio and TV decreased by 15% and 8% respectively from January to March 2019

exchange4media Staff May 21, 2019 2:58 PM

TAMAdex

TAM AdEx India Q1 2019 report: In e-commerce category, Travel and Tourism saw 327% indexed growth

exchange4media Staff May 9, 2019 8:39 AM

Tam

On TV, Telugu Desam Party takes the lead with 61% ad insertion share, followed by YSR Congress Party at 16% and Congress at 7%

exchange4media Staff Apr 9, 2019 4:50 PM

TAMAdex

Print and Radio together managed only 3% share, although Radio did see highest category ad insertions in March 2018

exchange4media Staff Feb 28, 2019 8:33 AM

TAM

In 2018, the two-wheeler segment used the television medium to reach consumers and the most advertised two-wheeler brand was Honda Motorcycle & Scooter India

Anjali Thakur Feb 20, 2019 9:17 AM