Date-wise News
Colleagues and peers recognize Chowhan for her clarity of vision, her collaborative leadership style and her ability to inspire teams
e4m Staff Oct 1, 2025 11:03 PM
HUL’s coffee brand, Bru, is betting big on the relaunch of Bru Gold with an all-new campaign
e4m Staff Oct 1, 2025 12:35 PM
Mattel had approached the court stating that the defendant was using marks such as ‘Barbie Enterprises’, ‘Barbie Kitchen’ and ‘Barbie Catering’
e4m Staff Oct 1, 2025 12:05 PM
Gaurav Bhattacharya has 16 years of experience in the field of media Sales, Marketing, Media Planning, Buying and Programmatic advertising, with his last stint in Dentsu India
e4m Staff Oct 1, 2025 11:25 AM
Sacha Weinberg recently led brand strategy for Amazon Prime Video, with prior marketing strategy experience at Starbucks, Nike, Mattel, and Disney
e4m Staff Oct 1, 2025 10:18 AM
Guest Column: Gopa Menon, COO & Co-Founder, Theblurr, shares his views on creative-first era of media buying
Gopa Menon Oct 1, 2025 9:27 AM
Launched with the promise of providing brands access to high-value business travellers, Bengaluru airport’s programmatic DOOH has now shifted the conversation from availability to impact
Pooja Yadav Oct 1, 2025 9:13 AM
Pravin Chaudhari, Managing Director, Kansai Nerolac Paints, speaks to e4m, on the brand refreshing its iconic jingle, association with Ranveer Singh, the company’s media strategy and more
Sunidhi Vijay Oct 1, 2025 9:12 AM
Vishnu Kaushal adapts characters from his content universe to suit campaign goals — a versatility that’s made him a bankable voice in India’s creator economy
Shalinee Mishra Oct 1, 2025 9:12 AM
For many brands, advertising is no longer just about transactions—it’s about building meaningful connections, empowering consumers with knowledge, and creating relevance in everyday life
Pooja Yadav Oct 1, 2025 8:51 AM
The mandate spans all sub-brands like Dixcy Scott, Enamor and others
Tasmayee Laha Roy Oct 1, 2025 8:39 AM




























