The stars will be part of Lay's new campaign – ‘Smile Deke Dekho’ and will be seen in a series of films together

exchange4media Staff Oct 4, 2019 8:06 PM

The campaign is spread over ten days and will be throwing engaging challenges to users each day

exchange4media Staff Oct 4, 2019 7:50 PM

The agency will be responsible for communication development, as well as providing strategic inputs to the brand

exchange4media Staff Oct 4, 2019 7:43 PM

The mandate includes external communication and social media management

exchange4media Staff Oct 4, 2019 5:18 PM

Danish Khan will now lead SPN’s digital business, in addition to his responsibilities as Business Head of Sony Entertainment Television and Studio NEXT

exchange4media Staff Oct 4, 2019 5:13 PM

Indian brands like Durex, TVF, RSVP Movies, Pulse Candy, Bookmyshow, UberEats, Star Movies & Jio Cinema picked up on the trend, while global brands like Hotstar USA & Hotstar Canada also participated

exchange4media Staff Oct 4, 2019 4:55 PM

KidsChaupal is an online education platform which is designed to create a support system for kids, teachers, instructors and parents to guide and choose the right career path and the skill sets

exchange4media Staff Oct 4, 2019 4:23 PM

Over 6 lakh copies circulated across the state

exchange4media Staff Oct 4, 2019 4:07 PM

Ragini Singh has been appointed as Vice President for Community & Creative, and Adesh Kumar has been appointed as Director Engineering

exchange4media Staff Oct 4, 2019 3:55 PM

The agency conceptualised the Pebble InstaVibe Test, an on-ground activation where consumers can win a free Logitech Pebble mouse through a Rube Goldberg machine that analyzes their Instagram profiles

exchange4media Staff Oct 4, 2019 3:48 PM

Tata Sky Fitness is now available on Live TV & VOD on Tata Sky Mobile App

exchange4media Staff Oct 4, 2019 3:14 PM

Investors included Lightbox Ventures, Google, 3L Capital, and STIC Investment & STIC Ventures

exchange4media Staff Oct 4, 2019 3:08 PM

The co-founder of the PR & communications firm says they are currently serving more than 150 clients

Nafisa Shaheen Oct 4, 2019 2:32 PM

A panel of industry experts exchange ideas on ‘The New World of Media Experiences’

exchange4media Staff Oct 4, 2019 1:45 PM

The #DilKiSuno campaign is live across social media and Gaana

exchange4media Staff Oct 4, 2019 1:21 PM

Prior to this, Kaul, who will now be based out of Silicon Valley, was Chief Digital Officer at Mahindra Holidays & Resorts India

exchange4media Staff Oct 4, 2019 1:01 PM

Prior to this, Shankar was National Creative Director at Publicis

exchange4media Staff Oct 4, 2019 12:33 PM

Kaura has more than 20 years of experience in research and advertising and has worked with brands like Dabur, PepsiCo, Akzo Nobel & Samsung

exchange4media Staff Oct 4, 2019 11:54 AM

Fulcro communications will be spearheaded by advertising specialists - Akshat Trivedi, Brijesh Parmar and Jugal Kathuria

exchange4media Staff Oct 4, 2019 11:45 AM

The Mumbai-based media consultancy has conceptualised 62 special features spread across leading publications

exchange4media Staff Oct 4, 2019 11:30 AM