Date-wise News
CityMall

CityMall will use WhatsApp to tap the next 200 million customers

exchange4media Staff Oct 3, 2019 7:43 PM

tigershroff

The campaign highlights the brand ethos, which explores the dynamic relationship between a sound mind and a sound body

exchange4media Staff Oct 3, 2019 7:24 PM

BARC

The rise in viewership could be attributed to PM Modi’s speech at Houston which was widely telecast across news channels

exchange4media Staff Oct 3, 2019 4:43 PM

leoBurnett

Leo Burnett will handle the 360-degree communications for the brand and the account will be headed by the Mumbai team

exchange4media Staff Oct 3, 2019 4:12 PM

CupShup

WROGN leverages CupShup’s corporate network for the launch of their latest collection

exchange4media Staff Oct 3, 2019 3:39 PM

DaanUtsav

Brands including Flipkart, Ola, Big Basket, CRED, Meesho and Snapdeal are collaborating with GiveIndia to provide to the underprivileged and those in need

exchange4media Staff Oct 3, 2019 2:52 PM

NBA

The games will air live in India on SONY TEN 1 and SONY TEN 3 and will reach fans in more than 200 countries on TV, digital and social media

exchange4media Staff Oct 3, 2019 2:24 PM

DTH

As per TRAI’s Performance Indicator Report, Tata Sky has attained a market share of 32% in terms of the average active subscriber base

exchange4media Staff Oct 3, 2019 2:00 PM

Rahul Jaiswal

Prior to this, Jaiswal was Deputy Director of Category Marketing at Myntra

exchange4media Staff Oct 3, 2019 1:29 PM

Firework

The Prophets will be responsible to roll out an integrated communication campaign for the brand in India

exchange4media Staff Oct 3, 2019 12:59 PM

Leah Buley

She will be working directly with Chief Experience Officer John Maeda to deepen Publicis Sapient’s Digital Business Transformation practice capabilities

exchange4media Staff Oct 3, 2019 12:54 PM

Bikaji Amitabh Bachchan

Conceptualised by 3 Brothers & Fils, the campaign ‘Amitji Loves Bikaji’ focuses on making the brand the preferred snacking choice for today’s generation

exchange4media Staff Oct 3, 2019 12:34 PM

TalkWalker

The report delves into the importance of influencer marketing, market opportunities, growth prospects, strategic insights and challenges present

exchange4media Staff Oct 3, 2019 12:15 PM

Tata Salt Gandhi Jayanti

Tata Salt has set up an interactive installation that reminds people of Gandhi’s saying ‘Be the change you wish to see’

exchange4media Staff Oct 3, 2019 11:38 AM

Vice Refinery29

The acquisition will help Vice reach out to millennial women, an audience which it lacks and Refinery29 caters to

exchange4media Staff Oct 3, 2019 9:16 AM

NBA

The agency shares insights on how a multi-channel experience was designed for the #NBAInMyBackyard campaign

exchange4media Staff Oct 3, 2019 8:58 AM

Times

Sources claim Arora had put in his papers more than a month ago. October 1 is believed to have been his last day with the organisation

Naziya Alvi Rahman Oct 3, 2019 8:53 AM

festivals

Industry experts believe that given the focused reach & cost efficiency of digital, even big ad spenders on traditional formats may be seen shifting a part of their ad spends to the medium

Shikha Paliwal Oct 3, 2019 8:47 AM