NBA India Games 2019 to be supported by 11 partners

The games will air live in India on SONY TEN 1 and SONY TEN 3 and will reach fans in more than 200 countries on TV, digital and social media

e4m by exchange4media Staff
Updated: Oct 3, 2019 2:24 PM
NBA

The NBA India Games 2019 featuring two pre-season NBA games between Sacramento Kings and Indiana Pacers will be supported by 11 partners, headlined by Reliance Foundation, a strategic partner of NBA since 2013.


The Kings and the Pacers will play on Friday and Saturday at the Dome, NSCI, SVP Stadium in Mumbai, marking the first games that teams from a North American sports league will play in India.


The games will air live in India on SONY TEN 1 and SONY TEN 3 and will reach fans in more than 200 countries and territories on television, digital and social media.

“This roster of world-class partners for the first NBA India Games illustrates the growth of basketball and the NBA brand in India,” said NBA India Managing Director Rajesh Sethi. “We thank our partners for joining us on this historic event, and we look forward to working with them to activate in unique ways to create unforgettable NBA experiences for our fans across the country.”

The other partners for the event are ACG, Dream11, Gatorade, Harman International, Jio Saavn, Myntra, Nike, SAP, Tissot and Visit California.

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