Date-wise News

Nagpur, the best city to live in India and also the greenest city with best health care services and public transport

exchange4media Staff 07-March-2013

New roles to focus on offering integrated digital media solutions for customers across regions and sharpen focus on strategic priorities and operations

exchange4media Staff 07-March-2013

Some of Indian advertising’s greatest names are expected to share the wealth of their experience at Leo Burnett’s ‘Portfolio Night’ in Delhi

exchange4media Staff 07-March-2013

Pilani Soft Labs, the company behind RedBus, has brought on board Gupta to chart out its next stage of growth enabled by consumer marketing

exchange4media Staff 07-March-2013

Matthew Mee has been appointed as MediaCom’s first-ever Global Chief Strategy Officer, while Dominic Guba becomes Global Chief Investment Officer

exchange4media Staff 07-March-2013

With the kind of competition that exists now, the only way brands can survive is to let their consumers take control, says Nokia India’s Mktg Director

Saloni Surti 07-March-2013

Genesis Burson-Marsteller is closely working with L’Oréal to promote its make-up, hair care, skin care and hair colour portfolio

exchange4media Staff 07-March-2013

Karthi Marshan, Marketing Head, Kotak Mahindra Group decodes how Kotak Bank has used Aristotle’s philosophy while crafting its marketing strategy

Priyanka Nair 07-March-2013

Karthi Marshan, Marketing Head, Kotak Mahindra Group decodes how Kotak Bank has used Aristotle’s philosophy while crafting its marketing strategy

Priyanka Nair 07-March-2013

Taproot is the only Indian agency to be ranked amongst the top 50 in the world. The agency had been in the top three a year ago as well

exchange4media Staff 07-March-2013

This is the first time in the history of the event that O&M will not take part in the awards. The decision is for this year alone

exchange4media Staff 07-March-2013

Mindshare has been adjudged ‘Network of the Year’. The agency also won awards for work done for Kissanpur, Slice, and Axe Shower Gel

Shobhana Nair 07-March-2013

Ramachandran was with The Times of India for the last 23 years. She was one of the longest serving employees of the company

exchange4media Staff 07-March-2013

SP Shukla, President Group Strategy and Chief Brand Officer, Mahindra decodes the power of experiential marketing

Priyanka Nair 07-March-2013

MEC’s online tool, Partnership Intelligence, is aiding marketers by providing in-depth analysis into consumer interest, media consumption and attitudes towards partnership platforms

Simran Sabherwal 07-March-2013

Ferrari and Shell partnership has benefitted both brands, making this collaboration one of the most successful associations in the history of motorsport

Simran Sabherwal 07-March-2013

Piaggio India’s VP – Mktg (Two-Wheelers) shares how the Vespa DNA has been transformed into an iconic timeless classic with a contemporary touch

Synjini Nandi 07-March-2013

“We as an industry have to get over silos & start thinking about where the client’s business is,” says the CEO of IPG Mediabrands Worldwide

Twishy 07-March-2013

In a post-Budget meeting, the Empowered Group of Ministers declared some strong measures for Phase III auctions, including taking up fee issues with TRAI

Saloni Surti 07-March-2013

The CMO of Idea Cellular talks about the strategic importance and power of storytelling in Idea Cellular’s advertising journey

Saloni Surti 07-March-2013

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