Date-wise News
Cannes Lions Day 3: McCann leads India tally; Leo Burnett, Cheil follow

With one Gold, McCann India has 7 points at Cannes Lions; Leo Burnett and Cheil have 5 each for their Silver Lions and BBDO & Ogilvy have 3 each for their Bronze

Noor Fathima Warsia Jun 20, 2012 11:20 PM

Mindshare launches marketing intelligence platform

Mindshare has created a user-centric and open source data-driven marketing intelligence platform that helps make informed marketing spend decisions

exchange4media Staff Jun 20, 2012 11:20 PM

Two Silvers, one Bronze in Media Lions

Leo Burnett’s entry for Door Step Schools and Cheil’s for Samsung have grabbed a Silver each, BBDO’s entry for P&G’s Gillette Fusion has won a Bronze

Deepika Bhardwaj Jun 20, 2012 10:58 PM

New age consumer not shying from spending: Shubhranshu Singh

The new-age consumers are ready to spend more than the previous generation that believed in saving money, says Shubhranshu Singh, CMO, Visa

Deepa Balasubramanian Jun 20, 2012 9:54 PM

Turning data into an idea: Saurabh Varma

Leo Burnett’s Regional Chief Strategy Officer – APAC writes on how data should be the context that drives an idea, a subject discussed at the Leo Burnett session @Cannes

Saurabh Varma Jun 20, 2012 9:06 PM

Turning data into an idea: Saurabh Varma

Leo Burnett’s Regional Chief Strategy Officer – APAC writes on how data should be the context that drives an idea, a subject discussed at the Leo Burnett session @Cannes

Saurabh Varma Jun 20, 2012 9:05 PM

McCann’s Western Union brings India its first 2012 Gold

McCann Worldgroup’s work done for Western Union has fetched the agency an Outdoor Gold. There were no other India winners in the category

Priyanka Nair Jun 20, 2012 9:02 PM

IRS 2012 Q1: Mixed numbers for publications

Hindustan fastest growing amongst top publications, TOI tops English daily growth, Prabhat Khabar in Hindi, Guj Samachar in Language dailies, internet consumption jumps 50% in two quarters

exchange4media Staff Jun 20, 2012 8:55 PM

Two Silvers, one Bronze in Media Lions

Leo Burnett’s entry for Door Step Schools and Cheil’s for Samsung have grabbed a Silver each, BBDO’s entry for P&G’s Gillette Fusion has won a Bronze

Deepika Bhardwaj Jun 20, 2012 8:54 PM

No Creative Effectiveness Lions for India this year

India's only shortlist, Creativeland Asia's Hippo Plan-T could not convert into a Lion

Deepika Bhardwaj Jun 20, 2012 8:51 PM

No Creative Effectiveness Lions for India this year

India's only shortlist, Creativeland Asia's Hippo Plan-T could not convert into a Lion

Deepika Bhardwaj Jun 20, 2012 8:51 PM

Anurag Gupta on how Coke spread happiness in Cannes

Anurag Gupta of Team P&G from WPP writes on how the likes of Coca-Cola are at Cannes to warn agencies that the ‘non-advertising types’ are getting the business better

Anurag Gupta Jun 20, 2012 8:47 PM

MTS goes big bang, targets 400 cities

MTS undertakes massive OOH initiative; uses a wide range of vehicles such as billboards, kiosks, gantries and pole-pennant signages

Priyanka Nair Jun 20, 2012 8:34 PM

‘Sirf cable nahin, life badlo’ implores Airtel

Airtel Digital TV is aggressively tapping four prime markets – Delhi, Mumbai, Kolkata and Chennai to promote its DTH services

Priyanka Nair Jun 20, 2012 8:02 PM

Maharashtra Times enters Nagpur

The 20-page newspaper has a cover price of Rs 3 and print run of 51000 copies. The paper is already present in Mumbai, Pune, Nashik and Aurangabad

Abid Hasan Jun 20, 2012 7:46 PM

Anurag Gupta on how Coke spread happiness in Cannes

Anurag Gupta of Team P&G from WPP writes on how the likes of Coca-Cola are at Cannes to warn agencies that the ‘non-advertising types’ are getting the business better

Anurag Gupta Jun 20, 2012 7:45 PM

Ad biz today is like the 60s, albeit tech-driven: Shashi Sinha

Lodestar UM CEO blogs on the 4 Ps of marketing mix as said by Kimberly Kadlec, VP, Global Mktg Grp, Johnson & Johnson in a session @Cannes Lions

Shashi Sinha Jun 20, 2012 7:43 PM

Quasar strengthens social media capability

In a move to strengthen its leadership in the social media offerings, Quasar Media has appointed Ankit Saxena as Social Media Director - West

Rahul Dubey Jun 20, 2012 7:21 PM

Obituary: Tehelka’s Tarun Sehrawat passes away

The young photojournalist passed away on June 15, succumbing to cerebral malaria, which he contracted while on an assignment to Chhattisgarh

exchange4media Staff Jun 20, 2012 7:17 PM

New appointments at Cheil Worldwide SW Asia

Cheil Worldwide SW Asia is on a talent acquisition spree and has announced a series of new appointments across BTL, Creative, Digital, and HR

exchange4media Staff Jun 20, 2012 7:14 PM

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