wellbeing
Guest Column: As discretionary spending shifts from long-term asset ownership towards everyday indulgences, brands must rethink their campaigns and budgets, writes M. Gautham Machaiah
M. Gautham Machaiah Jul 15, 2026 2:17 PM
BW Wellbeing World of BW Businessworld was back with its annual conference, the 5th edition of the Festival of Wellbeing & Awards, to celebrate wellness, harmony, and evolution
BW Wellbeing World of BW Businessworld is back with its annual conference, the 5th edition of the Festival of Wellbeing & Awards, to celebrate holistic wellbeing
e4m Staff May 29, 2026 4:29 PM
BW Wellbeing World of BW Businessworld is back with its annual conference, the 5th edition of the Festival of Wellbeing & Awards, to celebrate wellness, harmony, and evolution
e4m Staff May 23, 2026 3:53 PM
The investment will focus on fast-growing premium categories across Beauty & Wellbeing and Home Care liquids
e4m Staff Feb 18, 2026 7:46 PM
Prior to this elevation, Sunanda Khaitan served as Vice President & Business Head of Lakmē
e4m Staff Jan 29, 2026 4:09 PM
The campaign will be amplified through digital activations, influencer collaborations and expert-led conversations
e4m Staff Sep 3, 2025 10:40 AM
Varun Kandhari previously held the position of Director – Marketing and Strategic Demand at Mars Wrigley
Varun Kandhari has 18+ years of experience with global FMCG organisations
e4m Staff Jul 1, 2025 12:01 PM
From vision to impact – the conference and awards celebrated leaders and institutions in the wellbeing domain
e4m Staff Apr 26, 2025 4:23 PM
As part of this collaboration, Sharvari will be actively promoting Wellbeing Nutrition's Sports performance along with daily essentials
e4m Staff Jan 30, 2025 10:58 AM
Saurabh Kapoor, Co-Founder, Wellbeing Nutrition, tells us why the company is betting on innovation
Simran Sabherwal Dec 9, 2024 1:37 PM
The 3rd year of BW Wellbeing 40 under 40 awards and 2nd year of BW Wellbeing 30 under 30 awards were also held; these awards were given to the winners for excellence in different wellbeing categories
e4m Staff May 20, 2024 1:47 PM
BW Wellbeing World of BW Businessworld is coming up with its most awaited annual conclave which will be celebrating the success of the wellbeing industry
e4m Staff Apr 25, 2024 6:46 PM
This is being seen as the FMCG major’s foray into the wellness and nutrition category
exchange4media Staff Dec 14, 2022 9:51 AM
The company recently announced Mira Kapoor and Rakul Preet Singh as investors
exchange4media Staff Jun 15, 2022 11:55 AM