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Advertising maestros tell us about one teacher or mentor who has played an integral role in their advertising journey

Misbaah Mansuri 05-September-2018

Recently promoted as the Joint President, Rahul Jauhari talks to us on the new developments, and what being no.1 means to him

Misbaah Mansuri 13-August-2018

Your weekly news roundup, a summary of some of the stories to keep an eye on

exchange4media Staff 11-August-2018

Rahul Jauhari has spent 14 years with the Rediffusion Group over two long stints, and Navonil Chatterjee have been associated with Rediffusion since 2015

exchange4media Staff 08-August-2018

Chief Creative Officer, Rahul Jauhari and Chief Strategy Officer, Navonil Chatterjee, have taken over as joint presidents

exchange4media Staff 06-August-2018

Conceptualised by Rediffusion Y&R, the campaign encourages self-employment

exchange4media Staff 04-August-2018

As part of this, GroupM, the world’s leading media investment group, will move to full ownership of the mobile marketing agency Madhouse, from its current 50 percent interest.

exchange4media Staff 02-August-2018

The mandate includes supporting brand and marketing communications of SBI and its portfolios with strategic and communication planning, messaging development and execution

exchange4media Staff 03-May-2018

The mandate includes supporting brand and marketing communications of Tata Trusts and its portfolios with strategic and communication planning, messaging development and execution.

exchange4media Staff 11-April-2018

McCann Worldgroup India, Ogilvy and Mather India, Ogilvy and Mather, Gurgaon, Rediffusion Y&R Mumbai and Leo Burnett India make the cut

exchange4media Staff 18-June-2017

The 360-degree campaign by Rediffusion Y&R wants to target a new and younger audience while maintaining loyal consumers

exchange4media Staff 27-May-2017

Narayanswamy replaces Uttio Majumdar, who moves to a career in marketing

exchange4media Staff 11-April-2017

Lahiri will be based out of their Mumbai office and report to Chief Strategy Officer Navonil Chatterjee

exchange4media Staff 07-April-2017

First-of-its-kind in India, the BAV is a powerful diagnostic tool for building and managing brands

exchange4media Staff 25-February-2017

The campaign has been conceptualised for their brand Attitude – Be Bright

exchange4media Staff 19-November-2016

Arun Nanda, Chairman and MD of Rediffusion Y&R, has written an open letter to Mistry and questioned the press release issued by Mistry’s office on Tuesday in which he alleged that Tata Sons paid for PR work done for Tata Trusts

exchange4media Staff 18-November-2016

The current agency on record for both media and creative is Percept

Priyanka Mehra 29-August-2016

Rediffusion Y&R Mumbai won a Silver Lion for Tata Motors' 'Dipper Condoms' campaign while PHD India Mumbai won a Bronze Lion for Hindustan Unilever's 'Lo Kar Lo Baat' campaign for Active Wheel Detergent

exchange4media Staff 23-June-2016

In the Media Lions category, Leo Burnett India saw three entries shortlisted. Rediffusion Y&R saw one entry for Tata Motors make it to the shortlist while PHD India also saw its "Lo Kar Lo Baat" campaign for Active Wheel make it to the shortlist as well

exchange4media Staff 22-June-2016

India saw a total of 5 entries shortlisted between 3 agencies in the Outdoor Lions. Meanwhile, no Indian agency made it to the Digital Craft shortlist which was also announced today

exchange4media Staff 21-June-2016