patanjali
Amit Burman

The newly appointed Chairman of Dabur India talks about the strategies the brand has adopted to bounce back in the market

Dolly Mahayan Jul 31, 2019 8:13 AM

Patanjali Paridhan

Patanjali Ayurved Limited's new apparel brand aims to bring the focus and interest back to Indian clothing

exchange4media Staff Feb 11, 2019 12:25 PM

Panel 1

At the TV First conference, a panel of experts from Pidilite, Dabur, Patanjali, FCB Ulka, Kellogg India and UltraTech Cement arrived at a consensus that to achieve scale in India TV is the way to go

Pallavi Borkar Feb 1, 2019 2:27 PM

News Next 2019

The 11th edition of enba 2018 News Broadcasting Awards and NewsNext Conference 2019 is scheduled for February 16 at Hotel Radisson Blu in Noida

exchange4media Staff Jan 24, 2019 8:51 AM

acharya and ramdev

Patanjali took more than 10 per cent hit in its standalone consumer goods revenue for the year ending March 2018

Madhuwanti Saha Nov 27, 2018 5:56 AM

Patanjali

Patanjali’s much-talked about foray into the $10bn branded apparel industry finally took shape last week through its Delhi-based store Paridhan

exchange4media Staff Nov 12, 2018 8:37 AM

Writer-producer-director, Abir Mishra, and Ishan Echoes, conceptualized an ad to urge people to reduce their salt, sugar and fat intake

Misbaah Mansuri Aug 7, 2018 8:55 AM

Kantar Worldpanel presented a report on consumer behaviour and growth opportunities for marketers in the FMCG Industry

exchange4media Staff Jul 27, 2018 8:55 AM

Out of the 16 weeks this year, the company did not appear in BARC’s list of Top 10 Advertisers for six weeks

Madhuwanti Saha May 2, 2018 8:59 AM

As day 1 of Goafest 2018 kicked off around the idea of 'Make in India', here is a look at a few moments from the event on April 5

exchange4media Staff Apr 6, 2018 4:30 PM

Goafest 2018 attendees comment on the two sessions on Day 1 - Baba Ramdev and Kashyap Vadapalli, CMO of Pepperfry

exchange4media Staff Apr 6, 2018 4:25 PM

The yoga guru spoke about how Patanjali has developed a Rs 50,000-crore empire by working on principles that place customers over profit

Ruhail Amin Apr 6, 2018 8:58 AM

Ashutosh Srivastava, Chairman & CEO, AMEA/Russia/Emerging Markets - ‎Mindshare, talks to exchange4media about emerging markets, the changing role of agencies and the benchmark for Mindshare India, the unit he headed for several years.

Naziya Alvi Rahman Apr 2, 2018 9:00 AM

Mansoor Ali, CMO, Hamdard India, says, consumers are moving away from products that are synthetic or manufactured with chemical processes; be it medicines, cosmetics, home or personal care products.

Dolly Mahayan Mar 29, 2018 8:58 AM

The direction came on a plea by Patanjali seeking to take down a Tamil video which allegedly criticised the product by them and ITC's 'Aashirvaad' brand

exchange4media Staff Mar 28, 2018 8:57 AM

As people turned to TV to keep track of Arun Jaitley’s budget proposals, BARC India data shows who advertised the most on Hindi and English news channels.

exchange4media Staff Feb 7, 2018 8:49 AM

Launches its e-commerce platform www.patanjaliayurved.net and products will also be available on Amazon, Flipkart, Paytm Mall, BigBasket, Shopclues and Snapdeal

Anam Khan Jan 16, 2018 3:40 PM

One of the key factors driving the natural, herbal and ayurvedic trend in India has been the massive consumer awareness campaigns carried out by players such as Himalaya, Patanjali and Dabur in the last few years

Ruhail Amin Jan 9, 2018 8:57 AM

We list a few important stories that you may have missed in the week gone by

exchange4media Staff Dec 16, 2017 8:26 AM

Baba Ramdev was recently named the Impact Person of The Year (IPOY) 2017 for causing unprecedented disruption in the FMCG industry in India with the launch of Patanjali Ayurved

exchange4media Staff Dec 14, 2017 8:52 AM