neons-ooh-conference-2020

Uniformity in regulation is extremely important for OOH: Alok Jalan, Laqshya Media Group

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At the e4m NEONS OOH Conference, Alok Jalan, the MD of Laqshya Media Group, discussed the need for government regulation in the OOH industry, measurement metrics and aligning OOH with digital

exchange4media Staff Mar 16, 2020 8:30 AM

e4m NEONS OOH Conference 2020: ‘With great content, a campaign can be turned in any way’

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Rachna Lokhande, Co-CEO, Kinetic Worldwide, and Iftekhar Ahmed, VP Marketing, iBall India, engaged in a chat on integrating mediums and running successful campaigns

exchange4media Staff Mar 14, 2020 8:59 AM

OOH creates impact, drives action, creativity, and has relevance in media: Experts

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At the NEONS OOH Conference, Posterscope India's Fabian Trevor Cowan, Madison Media's Ramesh Bhaskaran, Signpost India's Rahul Mago, presented case studies that explored the efficacy of the OOH medium

exchange4media Staff Mar 14, 2020 8:57 AM

NEONS OOH Conference and Awards: The Day in Pictures

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The 10th edition of e4m NEONS OOH Conference & Awards 2020 was held on March 12th, 2020 at the Taj Santacruz, Mumbai

exchange4media Staff Mar 13, 2020 9:00 AM

NEONS OOH Conference: Digital OOH is the future of the industry: Bharat Khatri, Xaxis

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Bharat Khatri, Country Head, Xaxis India, spoke on 'Performance-driven outdoor buying and selling: How it works'

exchange4media Staff Mar 13, 2020 8:22 AM

Programmatic buying makes DOOH more precise, powerful & cost-efficient: Bharat Khatri

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At the 10th edition of the NEONS OOH Conference, Bharat Khatri, Country Head, Xaxis India, will be sharing insights on Performance-Driven Outdoor Buying & Selling: How it Works

Noel Dsouza Mar 3, 2020 8:47 AM

Praveen Kumar Vadhera to deliver Expert Talk at NEONS OOH Conference

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At the 10th edition of e4m NEONS OOH Conference, Vadhera, Head of Publicis In-Motion, South Asia will share insights on ‘OOH Advertising: Moving Beyond Awareness’

Noel Dsouza Feb 25, 2020 6:02 PM

Noomi Mehta, Selvel One, to deliver opening address at e4m NEONS OOH Conference

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Mehta will be shedding light on the problems the OOH fraternity faces and the possible solutions for the same

exchange4media Staff Feb 24, 2020 1:24 PM

NEONS OOH Conference 2020: How advertisers can aim to be eco-friendly: Dipen Mehta

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Mehta, MD, Eco Signs on the 10th edition of the e4m NEONS OOH Conference & Awards will shed some light and dispel myths on what truly counts as "eco-friendly" in advertising

exchange4media Staff Feb 21, 2020 12:35 PM

Transformational change is the only constant: Sujit Banerjee, Ecosys OOH

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At the previous edition of NEONS Awards & Conference, Banerjee, the Director & CEO, Ecosys OOH, spoke about the power of value proposition in the Out Of Home industry

exchange4media Staff Feb 13, 2020 12:53 PM

Striking a balance between creativity and execution will make the cut: Sagar Kochhar

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A jury member at the NEONS OOH Awards 2020, Kochhar, CMO, Rebel Foods spells out why it's important to creatively break clutter

exchange4media Staff Feb 7, 2020 8:05 AM

NEONS Awards & Conference: Measurement is possible in the digital era: Rachna Lokhande

Rachana Lokhande?blur=25

We take a look into the insightful sessions that took place in the 9th edition of NEONS OOH Conference as we gear up for this year’s conference

exchange4media Staff Feb 3, 2020 6:38 PM