According to InMobi’s Audience Insights Mobile Gaming, Asia Pacific, report, 89 per cent of India’s gamers are on mobile with a 20.3% growth year on year

Dipali Banka Aug 1, 2020 7:00 PM

Guest Column: Sportz Interactive, which deals with sports data and fan engagement, believes there is a pressing need to re-establish the equilibrium between sports and fans

Sportz Interactive Jul 3, 2020 8:37 AM

The report further says - the overall Sports Sponsorship market in India has crossed the mark of Rs 9,000 crore for the first time

exchange4media Staff May 12, 2020 1:52 PM

With over 250 million gamers in India, the scale & scope of the gaming industry are growing and experts say it’s time for advertisers to pay more attention to the medium

Shikha Paliwal Feb 4, 2020 8:09 AM

According to ESP Properties, GroupM’s sports and entertainment marketing agency, ad spends in sports and entertainment marketing are expected to grow and evolve in 2019

exchange4media Staff Feb 26, 2019 6:25 PM

The consumer spends on apps is expected to reach $156.5 billion in 2022 as a result of a rapidly growing install base

Ruhail Amin Jan 2, 2019 12:21 PM

Rohit Sharma, CEO & Founder, POKKT recounts the journey of the company’s growth story as a video and in-gaming ad platform

Allan Dsouza Jul 14, 2017 8:15 AM

Tyroo will power Nazara Games' Nazara Cricket for contextual, e-commerce deals with more games expected to be added in the future

exchange4media Staff Mar 10, 2016 12:44 PM

Mobile social gaming service PlayUp has launched three new quiz-based games, which will be based around the live matches of the Cricket World Cup.

exchange4media Staff Feb 12, 2011 6:35 AM