e4m Screenage: Industry heads to discuss trends shaping the future of mobile gaming sector

The seventh edition of the mobile marketing conference will be held on November 28

e4m by e4m Desk
Published: Nov 20, 2024 2:27 PM  | 2 min read
e4m screenage Mobile gaming panel
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The mobile gaming industry has witnessed unprecedented growth over the years, becoming a dominant force in the entertainment ecosystem. With a rising number of gamers globally, this sector generates staggering revenue annually, fuelled by widespread smartphone penetration and personalised gaming experiences. Marketers are now aware of the vast potential for brand engagement, leveraging games as a platform to connect with diverse audiences.

Unlike traditional media, mobile games offer a highly interactive environment, allowing brands to weave their messaging seamlessly into gameplay, creating memorable and engaging experiences.

With an aim to explore the mobile gaming industry further, an esteemed panel of dignitaries, pioneers, innovators, and decision-makers, will gather at the seventh edition of e4m Screenage- the mobile marketing conference on November 28 in Mumbai. The experts will share key insights and trends on the topic ‘Mobile Gaming Is Stealing the Spotlight’ and explore how brands are increasingly eager to enter the booming mobile gaming sector.  This conference offers an unparalleled opportunity to gain actionable insights from thought-leaders and experts that can help attendees in their strategies and outcomes.

The panellists include Anurag Khurana, CEO & Founder, Newgen Gaming; Ninad Chhaya, Senior Vice President, Reliance Games; Nitin Goel, Country manager - Indian sub-continent, Gameloft; Girish Menon, Chief Strategy Officer, JetSynthesys; Ravi Kiran, Founder and CEO, GoLive Games while the panel will be moderated by Ankit Banga, CBO, FCB Six.

With the market projected to reach $6 billion by 2028, companies are integrating their ads into popular mobile games to tap into a vast and diverse audience. As mobile gaming expands, it offers exciting opportunities for innovative and interactive brand experiences, reshaping how businesses engage with consumers.

At the conference, attendees can uncover cutting-edge practices directly from those shaping the industry's future. Whether you're looking to refine your approach, explore new technologies, or understand market dynamics, register now to gain insights on key trends and innovations shaping the mobile gaming industry.

Click here to register: https://e4mevents.com/the-screenage-conference-2024/register.

Published On: Nov 20, 2024 2:27 PM