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Kuldeep Singh Bais Promoted to Associate VP at Jindal Steel Ltd?blur=25

Prior to his promotion, Kuldeep held the role of General Manager at the company

e4m Desk Aug 10, 2026 11:40 AM

Tarun Singh Elevated to AVP of Sales & Marketing at Max Healthcare?blur=25

Singh joined Max Healthcare in 2023 as General Manager - Sales & Marketing

e4m Desk Aug 10, 2026 11:23 AM

Shveta Arya Appointed Group Chief Strategy Officer at Mahindra Group?blur=25

She will report to Dr. Anish Shah, Group CEO & MD, Mahindra Group

e4m Staff Aug 10, 2026 10:04 AM

Brands Shift Focus to Owned Media Amid Rising Customer Acquisition Costs?blur=25

Marketers share the role of CRM and retention has increased with owned channels becoming a bigger priority; brands building out owned consumer journeys too

Sunidhi Vijay Aug 10, 2026 9:47 AM

OTT?blur=25

For India's OTT industry, accessibility is increasingly becoming a competitive advantage rather than simply a regulatory obligation

Imran Fazal Aug 10, 2026 9:11 AM

This Week's Ads: Celebrating Nostalgia and Sibling Bonds?blur=25

Our take on this week’s campaigns and a spotlight on fresh ways to turn familiar cultural cues into brand stories

Aryendra Khan Aug 8, 2026 9:36 AM

Titan Company Reports 63% Surge in Q1 Profit to ₹1,777 Crore?blur=25

The company's net profit has also increased nearly 51% from the previous quarter

e4m Staff Aug 8, 2026 8:39 AM

GCPL?blur=25

The standalone India business recorded 12% sales growth, supported by 7% underlying volume growth

e4m Staff Aug 7, 2026 1:46 PM

Sony Sports Network Launches Exciting 'Festival of Sports' Campaign?blur=25

The campaign covers broadcast of tournaments being held from August 15 to December 1

e4m Staff Aug 7, 2026 1:15 PM

Ria Kapoor?blur=25

In her new role, Kapoor will oversee strategic planning, media relations, brand reputation, crisis communication, celebrity and influencer partnerships, and integrated campaign development

e4m Staff Aug 7, 2026 12:11 PM

Brands Shift Focus to Independent Artists for Authentic Marketing?blur=25

Consumers are getting sceptical of conventional advertising and artist collabs help build long-term cultural partnerships that have the power to build and sustain trust, say marketers

Sandhi Sarun Aug 7, 2026 9:30 AM

Britannia Reports 14% Profit Growth to Rs 591 Crore in Q1?blur=25

Consolidated net sales for the quarter rose 9.5 per cent to Rs 4,964 crore

e4m Staff Aug 7, 2026 9:30 AM

OPEN Strategy & Design Elevates New Executive Creative Directors and Business Director?blur=25

Radhika Dhuru and Vatsala Bisen elevated to Executive Creative Directors alongside Varun Bedi as Executive Business Director

e4m Staff Aug 7, 2026 9:25 AM

Novo Nordisk?blur=25

The account, worth over $600 million in annual media spend will transition in Q4 2026

e4m Staff Aug 7, 2026 8:57 AM

Warner Bros. Discovery?blur=25

Warner Bros. Discovery reported $8.7 bn in second-quarter revenue as advtg fell 22% & content revenue declined 26%, while its streaming biz continued to grow with adjusted EBITDA jumping 63% ex-FX

e4m Staff Aug 7, 2026 8:23 AM

Hansveen Kaur Joins Vikram Solar as Head of Marketing?blur=25

She was previously the Vice President - Brand Marketing at eGenome.ai and B'spoke Wellness

e4m Staff Aug 6, 2026 4:28 PM

ASCI Reports 97% of Summer Ads Misleading, Urges Compliance?blur=25

Of the 40 ads reviewed, 21 were modified or withdrawn by advertisers without contest after ASCI raised concerns, while another 18 were held to be in violation by the Consumer Complaints Council

e4m Staff Aug 6, 2026 12:49 PM

Mandar Shirke Joins Sundaram Alternates as Chief Marketing Officer?blur=25

Prior to this, Mandar served as Vice President – Marketing at Samco Mutual Fund

e4m Staff Aug 6, 2026 12:20 PM

Rene Buehlmann Takes Charge as Head of Asia Pacific at Franklin Templeton?blur=25

Rene Buehlmann has over 35 years of leadership experience across wealth management, asset management and banking

e4m Staff Aug 6, 2026 12:17 PM

WPP Reports 3.2% Revenue Drop Amid AI Strategy and Regional Challenges?blur=25

Chief Executive Cindy Rose said WPP had completed the first phase of its organisational overhaul under its Elevate28 strategy

e4m Staff Aug 6, 2026 12:01 PM

ElleQuinn Communications Joins Talacom International Network?blur=25

Mumbai-based consultancy becomes the Network's 15th partner agency, expanding its global reach and international capabilities in reputation management, crisis advisory and stakeholder engagement

e4m Staff Aug 6, 2026 11:21 AM

ENIL Reports Rs 113 Crore Revenue in Q1 Amid Market Challenges?blur=25

ENIL’s digital business continued its strong upward trajectory, reporting revenues of Rs 31.1 crore, up 43.3% YoY

e4m Staff Aug 6, 2026 9:33 AM

Government Allocates Rs 19.41 Crore to Support Journalists Since 2015?blur=25

Minister of State for Information and Broadcasting Dr. L. Murugan shared the information during a Lok Sabha session

e4m Staff Aug 5, 2026 1:13 PM

Darshana Shah Launches New Consulting and Coaching Practice?blur=25

It is an independent advisory practice helping founders, leadership teams and organisations solve their most important growth, brand and customer challenges

e4m Staff Aug 5, 2026 12:39 PM

Ketan K Bharti?blur=25

Guest Column: Senior brand, growth & media leader Ketan K Bharati explores why brands don’t own customers, only their preference, in an era of greater choice and AI-driven decisions

Ketan K Bharati Aug 5, 2026 12:33 PM

Sandeep Batra's Journey: Leading HSBC's Wealth Strategy in India?blur=25

HSBC India's MD and Head of Wealth and Personal Banking, Sandeep Batra, marks his birthday, capping a two-decade journey across Standard Chartered, Citi and HSBC

e4m Staff Aug 5, 2026 11:45 AM

Consultants Reshape Media Reviews in Indian Advertising Landscape?blur=25

TVS, Raymond, L'Oréal and Godrej Consumer among companies that are tapping consulting firms

Imran Fazal Aug 5, 2026 8:49 AM

Marico Limited?blur=25

The FMCG major reported a 23% rise in revenue and 25% growth in profit after tax for Q1 FY27, supported by double-digit India volume growth and continued brand investments

e4m Staff Aug 4, 2026 7:08 PM

Nykaa?blur=25

Nykaa's beauty business remained the company's largest growth engine, with gross merchandise value reaching Rs 4,105 crore during the quarter

e4m Staff Aug 4, 2026 7:05 PM

Pidilite Industries?blur=25

Standalone revenue climbs 29% sequentially, led by robust Consumer & Bazaar performance, while PBT crosses Rs 1,100 crore in Q1 FY27

e4m Staff Aug 4, 2026 5:18 PM

Emami Ltd?blur=25

The FMCG company said digital and artificial intelligence are becoming core enablers of its growth strategy

e4m Staff Aug 4, 2026 2:31 PM

NODWIN Expands Content and Live IPs to Boost Ad Revenue Growth?blur=25

The company reported an EBITDA loss of Rs 11 crore during the quarter and said it expects this to improve to Rs 7.53 crore in the corresponding quarter next year

e4m Staff Aug 4, 2026 12:51 PM

Liqvd Asia Secures Social Media Mandate for Narayana Health?blur=25

Under the mandate, Liqvd Asia will work with Narayana Health to focus on creating relevant, credible and meaningful conversations across digital platforms

e4m Staff Aug 4, 2026 11:44 AM

Rajiee M Shinde?blur=25

Shinde has built television channels, launched entertainment formats and created industry institutions that continue to shape Punjabi media

e4m Staff Aug 3, 2026 4:56 PM

Dr. Annurag Batra Highlights Journalism's Unique Strengths at Awards?blur=25

At s4m Journalism 40Under40, Dr Annurag Batra, Chairman & Editor-in-Chief, e4m & BW Businessworld, said that even in the changing times media remains one of the most important institutions of society

e4m Staff Aug 3, 2026 12:41 PM

Triveni Parab Elevated to Director of HR at Airspan Networks India?blur=25

Prior to his elevation, Parab held the role of Senior Human Resources Manager at the company

e4m Desk Aug 3, 2026 12:34 PM

Spider-Man: Brand New Day?blur=25

From billion-dollar campaigns to decades-long brand associations, brand experts decode why some collaborations outlast the movies that spawned them

Sandhi Sarun Aug 3, 2026 9:03 AM

Ogilvy Secures Creative Mandate for Select Diageo Brands?blur=25

Diageo has historically worked with multiple creative agencies across its global and Indian businesses

Imran Fazal Aug 3, 2026 8:48 AM

Snigdha Anand, SVP – Marketing, Mamaearth (Honasa Consumer Ltd.)?blur=25

Guest Column: Snigdha Anand, SVP – Marketing, Mamaearth (Honasa Consumer Ltd.), shares how the search bar, once the gatekeeper of discovery, is now just one touchpoint in a much larger ecosystem

Snigdha Anand Aug 3, 2026 8:32 AM

Transparency, not speculation, should define Lifetime Achievement Awards?blur=25

The recent debate surrounding the Advertising Agencies Association of India's (AAAI) Lifetime Achievement Award has highlighted an important issue that goes well beyond any individual nominee

Dr Annurag Batra Aug 1, 2026 1:33 PM

Laurie Collins Departs Ogilvy After 12 Years of Service?blur=25

Collins most recently served as Consulting Director

e4m Staff Aug 1, 2026 1:15 PM

Zee Entertainment Secures Shareholder Approval for Fund-Raising and ESOP?blur=25

Z will issue 24,94,85,563 warrants to the promoter group entity on a preferential basis; promoters to invest Rs 3,143.5 cr in company, elevating total promoter shareholding to 23.79%

e4m Staff Jul 31, 2026 8:55 PM

Kelly Beaver Takes Helm as CEO of Ipsos?blur=25

Previously, she worked as an economist and consultant at PwC and Coffey International Ltd across European and international markets

e4m Staff Jul 31, 2026 5:44 PM

LT Foods Reports 26% Revenue Growth in Q1 FY'27?blur=25

EBITDA up 20% to ₹363 crore, PAT rises 9% to ₹183 crore

e4m Staff Jul 31, 2026 12:30 PM

David Divehall Takes Charge as Head of Operations at Marquee TV?blur=25

Prior to this, David Divehall was with Veridooh as Operations Director

e4m Desk Jul 31, 2026 11:40 AM