The smartphone brand will leverage a mix of digital & channel marketing, says Amit Doshi, CMO, Lenovo India, in a chat with exchange4media

Misbaah Mansuri Dec 3, 2019 7:41 AM

Today at the exchange4media Conclave, decision makers from the media & advertising industry will discuss trends that assist them in growing the overall business

exchange4media Staff Nov 16, 2018 8:32 AM

Sodhi, MD, Gujarat Co-operative Milk Marketing Federation Ltd. (AMUL) and Agarwal, CEO & MD, Lenovo India, to deliver insightful talks at e4m Conclave in Mumbai on November 16

exchange4media Staff Nov 6, 2018 8:31 AM

The account includes duties for Lenovo as well as Motorola

Naziya Alvi Rahman Jul 17, 2018 8:56 AM

We bring you a round up of the headlines making news this week

exchange4media Staff Jun 9, 2018 8:50 AM

His appointment coincides with that of Bhaskar Choudhuri who has been appointed as Chief Marketing Officer of Lenovo, Asia Pacific.

exchange4media Staff Jun 8, 2018 4:07 PM

Rahul Agarwal in conversation with InMobi's Vasuta Agarwal at the e4m Conclave South said that purposeful brands lead to sustainable businesses

exchange4media Staff Dec 4, 2017 8:51 AM

Computer maker Lenovo India has assigned its full range of digital media duties to Performics. Resultrix, the performance marketing arm of Zenith, part of Publicis Media

exchange4media Staff Jul 20, 2016 2:08 PM

In order to leverage the growing popularity of International Yoga Day, brands across categories like: Lenovo India, Myntra, Yes Bank, Flipkart, INOX and Micromax rolled out special social media campaigns to connect with their consumers using Yoga as the central theme

exchange4media Staff Jun 23, 2016 8:15 AM

Based out of Lenovo's headquarters in Bangalore, Choudhuri will spearhead the role across the three key segments - Consumer, Relationship (enterprise) and SMB

exchange4media Staff Sep 27, 2013 7:47 AM

Based out of Lenovo's headquarters in Bangalore, Choudhuri will spearhead the role across the three key segments - Consumer, Relationship (enterprise) and SMB

exchange4media Staff Sep 26, 2013 3:05 PM

The PC maker’s mktg strategy for smartphones includes leveraging its 1000 retail touch-points & creating specific content for digital

Priyanka Mehra Nov 2, 2012 8:55 PM

Amar Babu, MD, Lenovo India on social media as a listening tool, criticality of customer feedback & the IBM legacy

Priyanka Mehra Sep 27, 2012 7:50 PM

Lenovo introduced its widest range of tablets of varying sizes and platforms yesterday catering to individual needs of customers at the Bombay Flying Club in Mumbai.

exchange4media Staff Oct 13, 2011 9:36 AM

Ogilvy India has won the Lenovo India business following a multi-agency pitch that included several leading names in the business. The win was a combined effort between Ogilvy’s Mumbai office and its global hub in Bangalore, which already handles global assignments for Lenovo.

exchange4media Staff Aug 26, 2011 9:52 AM

K Ramakrishnan (Ramki) has joined Café Coffee Day (CCD) as its President - Marketing. He will be reporting to Alok Gupta, Director of Café Business. He replaces Bidisha Nagaraj, who was President - Marketing at CCD and had moved out of the organisation some time back.

Tuhina Anand Feb 3, 2010 7:19 AM