icici-bank

The past two weeks were all about the use of creativity in festive campaigns, ambassadors in new avatars and brand messaging
Mansi Sharma Oct 25, 2021 8:38 AM

Sujatha V Kumar, Head of Marketing for India & South Asia, Visa, discusses the campaigns, RBI’s new guidelines for contactless card payments and the future of banking
Anjana Naskar Jun 3, 2021 8:29 AM

Brands such as Parle Products, Tata Motors and Paytm, among others, took to social media to wish netizens a happy Eid
exchange4media Staff May 25, 2020 7:00 PM

From McDonald's India to ICICI Bank, brands took up the #DecadeChallenge highlighting how they have evolved over the decade
Shreshtha Verma Jan 9, 2020 8:56 AM

At the e4m Screenage mobile marketing conference, experts say performance marketing campaigns should go through 3 phases- brand recognition, monetisation & re-targeting the brand
exchange4media Staff Oct 14, 2019 8:25 AM

The live stage show to be presented by ICICI Bank Debit and Credit Cards will tour 8 cities from November
exchange4media Staff Sep 25, 2019 1:24 PM

Going by the hype and excitement to watch the final episode of GoT, brands take a cue and get creative to integrate themselves into the franchise
Neethu Mohan Apr 16, 2019 9:05 AM

Women@iProspect will see women leaders discuss issues affecting women at work, challenges faced, how to create a work-life balance, safety and leadership, and more
exchange4media Staff Dec 14, 2018 11:17 AM

ICICI Bank has appointed Sandeep Bakhshi as Managing Director & Chief Executive Officer for five years
exchange4media Staff Oct 4, 2018 3:36 PM

Ganguli, Head - Brand and Corporate Communications at ICICI Bank, talks about content marketing and how it defines marketing now
exchange4media Staff Sep 24, 2018 8:56 AM

At Content JAM, the Head of Brand & Communication, ICICI Bank, shared how good marketing content can help get great business outcomes
exchange4media Staff Sep 10, 2018 8:55 AM

The awards are instituted to salute the spirit of the Global Indian
exchange4media Staff Jul 13, 2017 12:22 PM

Arun Jaitley, Minister of Finance, Defence and Corporate Affairs, Government of India, on the post-demonetization phase and how it has boosted digital migration across urban and rural areas
Ruhail Amin May 4, 2017 7:53 AM

The total value of India’s most valuable brands has risen by 30% over the last three years, with the Top 50 brands now worth $90.5 billion, according to the third annual BrandZ™ Top 50 Most Valuable Indian Brands ranking released today by WPP and Kantar Millward Brown
exchange4media Staff Sep 22, 2016 8:50 AM

exchange4media felicitates the best marketing heads at the annual Pitch CMO Summit held in Mumbai yesterday.
exchange4media Staff Mar 5, 2016 7:33 AM

Disney India is pulling out all the stops as it gears up for the biggest release of the year this weekend, as Star Wars: The Force Awakens finally arrives at cinemas in the country with 50 brand tie-ins.
exchange4media Staff Dec 24, 2015 8:35 AM

Mumbai Police teamed up once again with Ogilvy India to create new radio spots urging revelers to spare a minute and be alert about their surroundings
Abhinna Shreshtha Jan 1, 2014 9:55 AM