harikrishnan-pillai
Harikrishnan Pillai?blur=25

Harikrishnan Pillai, CEO & Co-founder, TheSmallBigIdea, shares his top learnings from 2019 and his movie marketing predictions for 2020

Shreshtha Verma Jan 14, 2020 8:39 AM

Harikrishnan Pillai?blur=25

Guest Column: Harikrishnan Pillai, CEO & Co-founder, TheSmallBigIdea, shares insights on the trends that will dominate the digital space in 2020

Harikrishnan Pillai Jan 3, 2020 8:50 AM

Digital trends?blur=25

From focus on data interpretation to brands taking a regional approach & hyper-personalization, industry experts share their predictions for 2020

Shikha Paliwal Dec 24, 2019 8:50 AM

Bhuvan Bam?blur=25

With two new endorsements - Pizza Hut and Lenskart - under his belt, social media star Bhuvan Bam underlines how the digital celebrity now means serious business

Shikha Paliwal Dec 2, 2019 8:22 AM

TSBI?blur=25

TSBI Bharat aims to address the growing regional audience through the language and platform they are most comfortable in

exchange4media Staff Nov 12, 2019 1:27 PM

Flipkart?blur=25

Industry watchers say that if content is good then audience is always ready to embrace a new platform & that Flipkart’s move will make it a one-stop shop for shopping to content

Shikha Paliwal Oct 17, 2019 8:57 AM

Dream Girl Ayushmann Khurrana?blur=25

From an ingenious push notification strategy to funky merchandising and humorous videos, team 'Dream Girl' employed interesting ways of marketing the film

Shreshtha Verma Sep 13, 2019 12:15 PM

TikTok?blur=25

Despite its recent brushes with the law, brands are finding TikTok hard to resist and are reaping the benefits of its Gen Z user base

Shikha Paliwal Aug 16, 2019 8:12 AM

SmallBigIdeas?blur=25

Ad film’s concept is aligned with Vibha's goal of enabling a brighter future for children

exchange4media Staff Feb 5, 2019 1:13 PM