The ‘Spot the Virashield’ campaign will be initiated across the seven days of Durga Puja and will involve both offline and online activation

exchange4media Staff Oct 23, 2020 1:57 PM

The campaign aims to engage with cricket enthusiasts of India and understand their favourite spot while watching an ICC World Cup 2019 match

exchange4media Staff Jun 16, 2019 10:00 AM

Conceptualised by Ogilvy, the TVC aims to change the idea that carpentry is a man's domain and celebrates the women carpenters within the Greenply business

exchange4media Staff Mar 6, 2019 6:02 PM

The marketing head of Greenpanel on marketing approach and how the company is working towards educating consumer about MDF

exchange4media Staff Aug 3, 2018 8:54 AM

Greenply launches its new set of hilarious campaigns where they ask, ‘When you can choose ‘sahi ply’, why stinge with sasta ply?’

exchange4media Staff Feb 17, 2018 8:56 AM

Industry experts are confident that Kolkata Knight Riders which is one of the most profitable IPL franchises will continue to bring in sponsorship revenue owing to the Shah Rukh Khan factor and its following

exchange4media Staff Jan 24, 2018 8:58 AM

In its new campaign, Greenply has aimed to make consumers aware that there are consequences to making compromises on the quality of plywood used in their furniture

exchange4media Staff Dec 18, 2017 8:48 AM

Ogilvy & Mather tickles the funny bone in Greenply’s latest commercial. DDB Mudra goes the emotional way to launch Century Ply’s new sub-brand Sainik

Sarmistha Neogy Aug 5, 2015 9:05 AM