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As India secured a place in the T20 World Cup final after a high-scoring clash with England, brands responded with social media posts and playful visuals
Vaishnavi Deshpande Mar 6, 2026 2:55 PM
The company announced plans to invest in a club that is part of The Hundred, a limited-overs cricket league promoted by the England and Wales Cricket Board
e4m Staff Jul 21, 2025 1:24 PM
Shubman Gill, whose popularity skyrocketed after the double century in England, has already struck a deal with Oakley and experts say many more brands will line up for him now
Shalinee Mishra Jul 9, 2025 9:28 AM
Sony Sports Network’s lineup includes Sunil Gavaskar, Cheteshwar Pujara, Michael Vaughan, Nasser Hussain, Mike Atherton, Harsha Bhogle, Ajay Jadeja, Irfan Pathan
e4m Staff Jun 12, 2025 6:36 PM
The campaign, centred around a animation-based film, draws inspiration from the narrative of Indian cricket—where the team has excelled in shorter formats but faces a defining challenge in Test
e4m Staff May 28, 2025 5:30 PM
JioHotstar will exclusively stream all matches of India’s tours of England on JioHotstar including Tests, ODIs and T20 Internationals. SPNI will retain the television rights for these events
e4m Staff May 27, 2025 7:35 AM
The campaign film celebrates Suryakumar Yadav and his team's penchant for explosive batting
e4m Staff Jan 15, 2025 6:31 PM
Partnership includes television and digital rights for all Men’s International, Women’s Internationals as well as County competitions played in England
exchange4media Staff Aug 10, 2022 3:13 PM
Fans in India can watch all the actions of the tour, which will kick off on January 23rd, live on the FanCode app as well as on its website
exchange4media Staff Jan 21, 2022 4:52 PM
Pan Bahar, Byju’s, Mahindra Sports Utility Vehicles, Kent Mineral RO, Fogg, UltraTech Cement and Pharmeasy are the ones who have come on board
exchange4media Staff Jul 30, 2021 6:58 PM
FanCode will be the Official Broadcast Partner in India and Dream11 an Official Partner
exchange4media Staff Jul 16, 2021 12:20 PM
The series has delivered highest test match viewership in the last five years, says the network
exchange4media Staff Mar 19, 2021 5:14 PM
Dream11 is the 'co-presenting' sponsor, with ICICI Bank and Tata Cliq roped in as the ‘powered by' sponsors
exchange4media Staff Feb 10, 2021 11:16 AM
The brand will be airing its ads for fans, air coolers, lighting and switchgear during live matches and non-live content on Star Sports channels in English, Hindi, Tamil, Telugu & Kannada
exchange4media Staff Feb 5, 2021 2:47 PM
In line to the launch of realme X7 5G and realme X7 Pro 5G, the association is set to involve viewers in exciting ways through contests, giveaways, and more
exchange4media Staff Feb 4, 2021 5:32 PM
The tournament will be broadcast on the Star Sports network and streamed on Disney+ Hotstar across five languages
exchange4media Staff Feb 4, 2021 4:58 PM
Advertisers are upbeat about reports that BCCI may allow 50 per cent crowd attendance for this season as this will let them participate with more touchpoints
Ruhail Amin Jan 27, 2021 8:30 AM
Developed and executed in creative partnership with DDB Mudra, the central theme of the campaign is ‘beginning of good things with the perfect festive look’
exchange4media Staff Oct 19, 2020 3:40 PM
The network has recently launched a campaign for the upcoming series to honour ‘real fans’
exchange4media Staff Aug 31, 2020 9:38 AM
The series will be aired Live and Exclusive on SONY SIX and SONY TEN 3 (Hindi) channels from September 4
exchange4media Staff Aug 27, 2020 3:25 PM
The much-anticipated series has advertisers such as My11Circle , Skoda, ITC deodorants Byju’s, Dafa News, Bharti Airtel, Cars 24, Infiniti Retail (Croma), and Policy Bazaar
exchange4media Staff Jul 6, 2020 4:11 PM
In the video, Ayushmann is seen highlighting the importance and necessity of wearing face masks to contain the spread of the pandemic
exchange4media Staff May 25, 2020 8:00 PM



