candy
Jyotiroop Barua, Business Head–Confectionery at DS Group, explains how the company is leveraging Pulse to expand into adjacent categories, driving innovative on-ground activations and more
Simran Sabherwal Dec 3, 2025 1:14 PM
Rajeev Jain, Sr. Vice President, Corporate Marketing at DS Group, took the stage at Goafest 2025 to share his insights on the power of cultural marketing and building of the blockbuster brand, Pulse
Simran Sabherwal May 26, 2025 9:00 AM
Experience Commerce to elevate Parle Candy Culture’s digital presence
e4m Staff Mar 11, 2025 11:15 AM
The ‘Candyman Sourzzz- Hila De Dimaag Ke Taar’ campaign has been conceptualised by FCB Ulka Bangalore
e4m Staff Sep 26, 2024 5:16 PM
Conceptualized by Wunderman Thompson (Delhi), the campaign is live on leading channels, YouTube, social media, and OTTs
e4m Staff Feb 29, 2024 4:52 PM
The video features brand ambassadors Abhishek Banerjee and Saurabh Shukla
e4m Staff Dec 26, 2023 11:40 AM
The report further stated that $143 billion was spent on the app stores globally, which is a 20% YoY growth over 2019
Javed Farooqui Jan 15, 2021 8:32 AM
Through this campaign, the brand endeavours to become an inclusive part of consumers at home, cricket watching experience
exchange4media Staff Oct 31, 2020 8:44 AM
The Bollywood star has also featured in the candy brand's TVC 'Mint nahi hint hain'
exchange4media Staff Mar 21, 2020 7:59 AM