brand-partnerships
How brands are rethinking creator discovery?blur=25

As brands invest in creator-led discovery, industry executives say the focus is shifting from viral moments to sustained engagement, with visibility & repeated exposure reshaping marketing strategies

Shalinee Mishra Jun 30, 2026 9:17 AM

Z Partners with Over 12 Brands for FIFA World Cup 2026?blur=25

Brands including Mahindra, Diageo, Apple, Pernod Ricard & Mondelez partner with ‘Z’ across Linear and Digital platforms

e4m Staff Jun 10, 2026 9:58 PM

Sonal Shah joins Percept Ltd as Head of Brand Partnerships and Sponsorship Sales?blur=25

Sonal Shah was previously associated with Zee Entertainment Enterprises Limited

e4m Staff Feb 10, 2026 9:59 AM

Sagar Panda appointed VP – Brand Partnerships at PunToon Kids and VidUnit?blur=25

Prior to this, Sagar Panda led the West and North regional business at Lokal News App

e4m Staff Jan 22, 2026 1:27 PM

VIDA teams up with Kolkata Knight Riders as Title Partner?blur=25

As part of the association, VIDA will power several high-impact fan engagement initiatives throughout the season

e4m Staff Dec 16, 2025 2:32 PM

Prerna Kapur appointed Associate Director – Marketing at Noise?blur=25

Prior to joining Noise, she has worked with brands such as Zomato, Taj Hotels and HPE

e4m Staff Dec 15, 2025 2:44 PM

Piyush Patkie Takes Charge as Head of Strategic Brand Partnerships at KidZania India?blur=25

She has worked with leading organizations such as Zee Entertainment Enterprises, Network18, and Radio Mirchi

e4m Staff Oct 29, 2025 3:53 PM

Myntra?blur=25

Myntra is extending operational support to their brand partners, such as relaxing order fulfilment turnaround time from 24 hours to 48 hours

exchange4media Staff May 19, 2021 12:54 PM

rohit sharma?blur=25

As a part of the alliance, Sharma will be sporting Oakley eyewear on and off the pitch

exchange4media Staff Aug 18, 2020 11:16 AM