Women's IPL?blur=25

BCCI set for Rs 4,000 crore gain after raking in Rs 951 crore from media rights sale

exchange4media Staff Jan 25, 2023 7:59 AM


As part of the deal, the brand's logo will be displayed on the right upper chest of Team India's jersey

exchange4media Staff Jan 6, 2023 11:56 AM

MPL BYJU'S?blur=25

The cricketing body has reportedly asked both sponsors to stay on board till March 31, 2023

exchange4media Staff Dec 22, 2022 5:44 PM


All big players, including Viacom18, Disney Star, Sony and Zee, Amazon Prime Video and Jio Cinema, will try their luck, say experts

Kanchan Srivastava Dec 16, 2022 8:54 AM


As per reports, the inaugural edition of Women's IPL is likely to be played from March 3 to 26

exchange4media Staff Dec 12, 2022 10:29 AM


The campaign showcases the incredible game that women play and exhorts the viewers to support the women’s cricket team

exchange4media Staff Dec 8, 2022 7:23 PM


Binny will be taking over from Sourav Ganguly; Rajiv Shukla to continue as Vice-President

exchange4media Staff Oct 11, 2022 2:15 PM


The Chief Marketing and Communications Officer of Mastercard spoke at length to exchange4media about entering into cricket sponsorship with BCCI, the company’s strategy for the association & much more

Kanchan Srivastava Sep 9, 2022 8:30 AM


The deal, which is for the 2022-23 season, will cover all international & domestic matches

exchange4media Staff Sep 5, 2022 5:42 PM


ZEE will offer a compelling experience for the viewers and a great return on investment for the advertisers, said MD and CEO Punit Goenka

exchange4media Staff Aug 31, 2022 8:17 AM


While the rights for IPL, ICC, Cricket Australia, and ECB have been sold, BCCI and ACC media rights are expected to come up for bidding in the next few months

Javed Farooqui Aug 30, 2022 8:36 AM


While the ICC has insisted that broadcasters will participate in the bid submission process, media reports suggest the Big 4 broadcasters have given the mock auctions a miss

exchange4media Staff Aug 19, 2022 8:38 AM


India kick off their engagements for the next cycle with a tour of the West Indies in July next year

exchange4media Staff Aug 17, 2022 3:42 PM