ar-rahman
AR Rahman fearless

In the second year of the ‘Be Fearless’ campaign, crafted by FCB India, Horlicks helps kids prepare for their exams and overcome the effects of rote memorisation

exchange4media Staff Feb 19, 2019 1:39 PM

SarkarVijay

Since the release of the teaser hashtags such as #sarkarteaser, #sarkar #thalapathyvijay, #thalapathy were trending on social media sites

exchange4media Staff Oct 24, 2018 8:54 AM

PharmEasy's catchy ad by Mullen Lintas shows customers dancing to the song realising the ease of ordering with a healthy dose of saving on every order

Misbaah Mansuri Oct 5, 2018 8:56 AM

YouTube has partnered with music maestro AR Rahman for the show named 'ARRived'

exchange4media Staff Sep 6, 2018 1:22 PM

A fifty-second long video features music composer A R Rahman who has become the first Indian to be featured in an Apple ad

Misbaah Mansuri Jul 23, 2018 8:58 AM

This Rajinikanth starrer with a whopping budget of Rs 500 crore is shot entirely on 3D cameras

Neethu Mohan Jul 12, 2018 8:54 AM

Top on agenda for the evening was to preserve cinema on celluloid. Industry biggies such as Anurag Kashyap, Kamal Haasan, AR Rahman and Rajkumar Hirani were in attendance

exchange4media Staff Apr 2, 2018 1:30 PM

Content uploaded on YouTube in India has grown 90% yoy: Satya Raghavan, YouTube India

At an event held by Qyuki and YouTube, a new platform for independent media artists was announced. In a quick chat, Satya Raghavan, Head of entertainment for YouTube India talks about the new collaboration and Youtube’s latest developments

Ronald Menezes Aug 11, 2016 8:00 AM

MEC and Mercedes Benz rope in music maestros to launch winner’s anthem-Khushnuma.

Having completed 20 successful years in India, Mercedes Benz is celebrating its ‘Winning’ moment this year. The anthem and its accompanying music video were premiered at the Auto Expo 2016 for an exclusive guest list

exchange4media Staff Feb 8, 2016 7:55 AM

Reporter's Diary: Love is in the air, literally!

Reporter Priyanka Nair discovers the myriad hues of love on a rainy evening, amid the cacophony and clutter of brand ads on television

Priyanka Nair Jul 20, 2013 9:01 AM

MTV adopts multi-platform strategy for 'Coke Studio' Season 3

The content will be available extensively across media platforms such as iTunes, Nokia Store, music streaming portals, YouTube, Twitter & Facebook

Synjini Nandi Jul 3, 2013 8:19 AM

Qyuki Digital Media appoints Samir Bangara as MD & CEO

Bangara moves from Disney UTV, where he was Managing Director of the company’s digital business

exchange4media Staff May 10, 2013 7:13 PM

Hero MotoCorp salutes the Hero within every Indian with new campaign

Hero MotoCorp Ltd has unveiled its new brand campaign which breaks across channels on August 15, 2011. The objective of the brand campaign is to inspire, unite and celebrate the spirit of the hero within every Indian. It is this spirit that drives the nation despite the hundreds of challenges that we face. The baseline ‘Hum mein hai hero’ is the perfect encapsulation of the idea.

exchange4media Staff Aug 15, 2011 9:19 AM