InsuranceDekho campaign?blur=25

The company has on-boarded actor Jitendra Kumar as brand ambassador in the campaign launched on social platforms

exchange4media Staff 11 hours ago


According to media reports, the advertising firm did not admit or deny the SEC's charges but agreed to pay the fine

exchange4media Staff 16 hours ago


We bring you a roundup of the news that made headlines this past week

exchange4media Staff 20 hours ago


The TVC highlights how the cracker is so versatile that it can be used in a variety of ways to create quick snacks

exchange4media Staff 20 hours ago


The group stated that there is no such development and commenting on media speculation would be inappropriate, claimed reports

exchange4media Staff 20 hours ago


As per BARC India’s THINK report - August ’21 Ad Volume Analysis, ad volumes for Malayalam channels during Onam Week 2021 increased by 22%

exchange4media Staff 1 day ago


The cricketer will be endorsing secondary care procedures under Practo Care Surgeries

exchange4media Staff 1 day ago

nikunj dalmia?blur=25

Dalmia will lead all editorial decisions and oversee the management of the channel

exchange4media Staff 1 day ago


As per the data, Indira Infertility & Test Tube Baby Centre was the top advertiser in the category on TV

exchange4media Staff 1 day ago


The federation has requested the ratings agency to resume the release of TRP data to 'save the news broadcast industry from the brink of collapse'

exchange4media Staff 1 day ago

Farida K?blur=25

Louis Philippe Brand CMO Farida K talks about the new collection, digital campaign, and plans for H2

Mansi Sharma 1 day ago

RAM Ratings?blur=25

Radio Mirchi topped in Kolkata. Radio City pipped BIG FM in Bangalore

exchange4media Staff 1 day ago

cadbury ad?blur=25

The creative minds of the industry feel that changing the gender roles in advertising is laudable but brands should also be walking the talk and making the world more inclusive

Mansi Sharma 1 day ago


In partnership with upGrad, the PR firm aims at creating a future-ready workforce through upskilling their skillsets like social media, influencer marketing and more

exchange4media Staff Sep 23, 2021 2:20 PM

Rishabh Pant?blur=25

With this association, the brand aims to build a strong brand resonance and top-of-the-mind recall among its potential customers

exchange4media Staff Sep 23, 2021 12:55 PM

Madhav Sheth?blur=25

In his new role, Sheth will lead the product, marketing, brand-building and sales functions

exchange4media Staff Sep 23, 2021 12:28 PM


Areas like advertising, subscription, and films will be considered for synergies, said Goenka

Javed Farooqui Sep 23, 2021 8:25 AM

zee sony?blur=25

The merger will lead to a colossal 75-channel entity claiming 25-30% of the TV viewership pie in India

Sonam Saini Sep 23, 2021 8:13 AM

Mukesh Agrawal?blur=25

Mukesh Agrawal, Co-founder, The Media Ant, on the importance of branding

Neeta Nair Sep 23, 2021 8:12 AM