Day one of the event will kickstart with a keynote session 'Staying Top of Mind in Challenging Times' by John Hall, Co-Founder & President, Calendar.com.
It will be followed by a panel discussion 'Building a Strong Desirable brand through Content Marketing. The panellists include Prachi Mohapatra, CMO, fbb, Future Group; Nishant Kashikar- Country Manager-India and Gulf, Tourism Australia; Amarpreet Singh, EVP & Portfolio Head (Diageo India) & Board of Director - Royal Challengers Bangalore (RCB); Krishnarao Buddha, Sr. Category Head, Parle Products; Bhagyashree Navare, Associate Director and Category Head - Kurkure And Cheetos, PepsiCo India on that panel. The session chair for the event is Naziya Alvi Rahman, Editor, exchange4media.
Esha Nagar, Managing Director, Nepa India Pvt Ltd will present a talk on 'Content in its Element.' The session will be followed by a keynote session by Michael Brenner,CMO Influencer, Motivation Speaker, CEO, Marketing Insider Group.
Later, there will be panel discussion featuring Arpan Biswas, Vice President Marketing and Business, Housejoy Archana Tiwari Nayadu- Director Content and Communications, UpGrad; Achint Setia, Vice President Marketing, Myntra; Rahul Gandhi- CMO India and UAE- ID Foods; and Manoj Agarwal- Co-Founder, Chief Product & Operating Officer, Xoxoday. The topic for discussion is 'Technology and Content shaping the future of Business.'