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News demands more attention, has far greater impact than a GEC, with huge potential for scalability, says the Editor-in-Chief & News Anchor of Times Now, while making a passionate case for the TV news industry
Maneka Tanwani 26-November-2013
Change needs to come from brands as brands have bond, trust & potential for social mission. Every company is as strong as its weakest brand, says the Global CEO of Unilever
Maneka Tanwani 31-October-2013
India's biggest problem is lack of self belief. We cannot sell an idea to the world if we do not believe in it ourselves, said the Gujarat CM, while talking about Brand India at IAA Global Marketing Summit
Maneka Tanwani 01-October-2013
As reported by exchange4media on July 1, Acharya has formally joined ZO. She will assume responsibility for the Group's four leading businesses in India: ZenithOptimedia, Resultrix, Ninah & Newcast
Maneka Tanwani 17-September-2013
With brands becoming more and more digital-savvy to reach out to the TG, save costs & build mktg innovations, this is one sector that holds promise for media professionals
Current economic scenario and regulatory changes have pushed broadcasters to put hiring plans on hold. Focus is on stretching existing resources to create value and expand skill sets
Current economic scenario and regulatory changes have pushed broadcasters to put hiring plans on hold. Focus is on stretching existing resources to create value and expand skill sets
Does the term Big Data baffle you? We decode what Big Data essentially means, why is it called the ‘sexiest new marketing tool' & how can CMOs master it
Publishing houses are considering increasing cover prices, further rationalising costs and stalling growth plans to combat the double whammy
It is understood that the beauty products brand is in the process of completing the pitch presentations. The biz is in the vicinity of Rs 130 cr – Rs 150 cr, as per industry sources
Acharya is all set to take on the role of Group CEO of ZenithOptimedia, confirm industry sources. Her last stint was with Mindshare Fulcrum
An agency can grow only if the clients are satisfied, and clients are committed when an agency delivers value, says the Deputy MD of Panasonic India
An agency can grow only if the clients are satisfied, and clients are committed when an agency delivers value, says the Deputy MD of Panasonic India
The year 2012 was about consolidation, collaboration and competition – effects of which will be seen in 2013 and years to come
Maneka Tanwani 02-January-2013
The year 2012 was about consolidation, collaboration and competition – effects of which will be seen in 2013 and years to come
Maneka Tanwani 02-January-2013
The year 2012 was about consolidation, collaboration and competition – effects of which will be seen in 2013 and years to come
Maneka Tanwani 02-January-2013
The account size is estimated to be approximately Rs 40 cr. It will be handled by Madison Media Omega in Bangalore
Maneka Tanwani 04-December-2012
It is understood that de Souza will be with IPG Mediabrands till the end of November; following which, Sinha is poised to take over IPG Mediabrands as its India CEO
Maneka Tanwani 29-October-2012
It is understood that de Souza will be with IPG Mediabrands till the end of November; following which, Sinha is poised to take over IPG Mediabrands as its India CEO
Maneka Tanwani 29-October-2012
Reprisemedia India will be the digital AoR for Microsoft India across display and search. The biz was earlier handled by Quasar and Performics
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