Date-wise News
Prabal Pratap Singh moves on as Executive Editor, Aaj Tak?blur=25

Singh has quit Aaj Tak after a stint of six years. August 30 is his last working day with the organisation

Abid Hasan Aug 8, 2013 9:55 AM

Big Data: Don't let what can be your biggest strength paralyse you!?blur=25

Does the term Big Data baffle you? We decode what Big Data essentially means, why is it called the ‘sexiest new marketing tool' & how can CMOs master it

Maneka Tanwani Aug 8, 2013 9:18 AM

Yehi hai right choice for babies, says Nestle?blur=25

Nestle India's integrated campaign to promote breast feeding and address the issue of malnutrition among newborns has created a buzz in social circles

Twishy Aug 8, 2013 8:41 AM

Prabal Pratap Singh moves on as Executive Editor, Aaj Tak?blur=25

Singh has quit Aaj Tak after a stint of six years. August 30 is his last working day with the organisation

Abid Hasan Aug 8, 2013 8:22 AM

Chennai Express promises action-packed trip; pulls out all mktg stops?blur=25

From social media campaign, mobile apps, aggressive TV appearances and brand integration, Chennai Express has gone all out to attract audiences

Priyanka Nair Aug 8, 2013 8:20 AM

Indranil Roy on Outlook Group's recent travails?blur=25

"I don't disagree that we are under financial pressures, but our promoters continue to support us. We will run as a lean & mean organisation,” says the Prez of Outlook Group

Priyanka Mehra Aug 8, 2013 8:18 AM

Guest Column: The cult of personality - Carlton D'Silva?blur=25

A celebrity might bring a certain amount of gloss to a brand, but it might not translate to a sale. Today, consumers relate to a person who is a lot more real, says the CCO of Hungama Digital Services

Carlton D’Silva Aug 8, 2013 8:16 AM

Youth in India spends lesser time in front of the TV: Anup Chandrasekharan?blur=25

Youngsters have access to other forms of entertainment such as internet, apps, etc. Hence, the rating for a GEC is higher than youth channels, says the Business Head, Suvarna

Deepa Balasubramanian Aug 8, 2013 8:14 AM

Video: Authenticity for brands is the future: Simon Clift?blur=25

Brands are a bit like people; this is why it is necessary for brands to communicate like real humans, says the former Global CMO of Unilever

Priyanka Nair Aug 8, 2013 8:12 AM

Viacom18 appoints Utpal Das as Chief Commercial Officer?blur=25

Das took charge from August 1, 2013. He reports to Sudhanshu Vats, Group CEO, Viacom18

exchange4media Staff Aug 8, 2013 8:00 AM

Harish Manwani to join Pearson board as independent Non-Exec Director?blur=25

Manwani will join the Pearson board on October 1, 2013. He continues to be Chief Operating Officer of Unilever Plc, a role he assumed in 2011

exchange4media Staff Aug 8, 2013 7:51 AM

Shraddha Nathani bids adieu to Bisleri?blur=25

Nathani, Marketing Head India, Bisleri International has put in her papers. This is her last working week. Her next destination is not known

Priyanka Mehra Aug 8, 2013 7:44 AM

Contract India makes senior level appointments in Delhi & Mumbai?blur=25

Contract India has appointed Madhumita Deb as Senior Creative Director in Delhi and Kunal Chakravarty as VP, Account Management in its Mumbai office

exchange4media Staff Aug 8, 2013 7:40 AM