Date-wise News
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‘Thanks to your good wishes, we’ve turned 100!’, says to consumers

exchange4media Staff Sep 26, 2018 5:14 PM

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Shah Rukh Khan plays a Gujarati, Sikh, Tamil, and a Bengali father exploring #ThingsDadsSay about their children’s learning habits

exchange4media Staff Sep 26, 2018 4:55 PM

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Targeting the consumer at the right time, providing convenience and personalised engagement has been the key to achieve the desired results

exchange4media Staff Sep 26, 2018 4:04 PM

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To celebrate its journey and to acknowledge the support from its advertisers, business partners and associates, Mirror NOW hosted a grand celebration in Gurugram

exchange4media Staff Sep 26, 2018 2:47 PM

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The OTT market currently stands at Rs 2,150 crore with the presence of more than 30 frontline players

exchange4media Staff Sep 26, 2018 9:00 AM

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Industry players attribute this slump to several factors, including the after-effects of demonetization and GST.

Sonam Saini Sep 26, 2018 8:59 AM

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The recent Idea ad developed by BBDO India show consumers talking about the perfect look & relationship goals on their social media while in their real lives they question their shallow behaviour

Misbaah Mansuri Sep 26, 2018 8:58 AM

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Starcom Mediavest is the incumbent agency, which has been handling the account since 2015

Naziya Alvi Rahman Sep 26, 2018 8:57 AM

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Guest Column: Ameer Ismail, President GolinOpinion, Chief Growth Officer PointNine Lintas, on the guiding principles organisations should follow to maintain a good corporate reputation, especially in times of crises

Ameer Ismail Sep 26, 2018 8:56 AM

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Bhasin will delve further into the theme for this year's conference - Mobile Marketing: Claiming a Bigger Share of the Marketer’s Purse

exchange4media Staff Sep 26, 2018 8:55 AM

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Kranti Gada, Chief Operating Officer at Shemaroo Entertainment Ltd. speaks on how the digital platform has led to the rapid growth in content marketing

exchange4media Staff Sep 26, 2018 8:54 AM

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Advertorial: The Influencer Syndrome is social media’s biggest trend; and the ‘influencer’ is the new-age celebrity we all aspire to be

exchange4media Staff Sep 26, 2018 8:53 AM

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In top five program category overall market, Colors Kannada's ‘Lakshmi Baaramma’ continued to lead

exchange4media Staff Sep 26, 2018 8:52 AM