OPPO Mobile calls for media pitch worth Rs 200 cr

Starcom Mediavest is the incumbent agency, which has been handling the account since 2015

Oppo Mobile has called for a multi-agency media pitch. Sources in the industry claim that all leading agencies including IPG, GroupM, Havas Media and Denstu Aegis Network have participated in the pitch, which is estimated to have an account size of Rs 200 crore.

Starcom Mediavest is the incumbent agency, which has been handling the account since 2015.

Both OPPO and Starcom, when contacted, declined to comment. However, as per industry sources the pitch was called early this month and is now in its second round. A final decision is expected sometime next month.

OPPO is a global electronics and technology service provider that delivers the latest mobile electronic devices in over 20 countries, including the United States, China, Australia and many countries throughout Europe, Southeast Asia, South Asia, the Middle East and Africa.

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