ipg-mediabrands
With this phase 2 IPL having just 31 matches, the outlay required by brands to amass large scale reach and attention is much lower
exchange4media Staff Aug 13, 2021 10:38 AM
As the second wave of COVID 19 starts to wane, we interview senior industry leaders and their 'Resilience Story' in the pandemic
Naziya Alvi Rahman Jun 17, 2021 9:09 AM
The company announced that while its China and India revenue dropped, it had strong gains in Australia and Singapore and saw organic growth in LatAm
exchange4media Staff Apr 29, 2021 2:23 PM
Industry experts discuss the recent findings by BARC India's TV Universe Estimates 2020, which shows a 6.9% growth in Indian TV households in 2020
Sonam Saini & Javed Farooqui Apr 21, 2021 8:54 AM
The two companies will form a bespoke Creator Collective, bringing together a select group of forward-thinking and diverse creators who will provide hands-on guidance to IPG Mediabrands’ clients
exchange4media Staff Apr 7, 2021 3:51 PM
Industry experts discuss the many challenges and opportunities in the year dubbed as the toughest for media agencies so far
Naziya Alvi Rahman Jan 1, 2021 8:57 AM
Reprise Commerce combines the organisation's traditional e-commerce media capabilities with in-depth retail expertise
exchange4media Staff Oct 30, 2020 3:59 PM
The panellists explored how demand will push the economic activities further in the non-metros during the festive season
exchange4media Staff Oct 20, 2020 9:29 AM
The first phase of the 'Rupaiyyah Hai Pahiya campaign is live in print media
exchange4media Staff Sep 21, 2020 4:04 PM
Sodhi was previously associated with Mindshare Fulcrum, where he worked for over two years
exchange4media Staff Apr 30, 2020 5:54 PM
Here's how our industry leaders are juggling work and home during the lockdown
exchange4media Staff Apr 11, 2020 8:45 AM
Sinha, CEO of IPG Mediabrands, said TV is still a sizeable business in the rest of the world especially in India
exchange4media Staff Feb 1, 2020 9:03 AM
The mandate includes strategising and executing video-first content to interact with fans over social media platforms of the team
exchange4media Staff Jan 6, 2020 3:59 PM
Goyle, CEO, Rural & OOH, IPG Mediabrands India, speaks about the agency’s growth over the years, its recent account wins and trends & challenges of the OOH industry
Noel Dsouza Dec 20, 2019 9:28 AM
Programmatic set to transform DOOH & the year ahead will see media buying backed by data and analytics, say industry experts
exchange4media Staff Dec 19, 2019 7:56 AM
The account size is estimated to be Rs 500 crore. IPG’s Initiative is the incumbent agency
Naziya Alvi Rahman Dec 10, 2019 10:22 AM
The pitch process that reportedly kicked off a couple of weeks ago is part of the company’s annual global review; Initiative of IPG Mediabrands is the incumbent agency
Naziya Alvi Rahman Nov 29, 2019 1:55 PM
Chen moves on from DDB Greater China, where he was Chief operating officer and chief financial officer to join IPG Mediabrands China, according to a news report
exchange4media Staff Nov 14, 2019 10:45 AM
According to the company, Lotame’s customer partnerships have grown exponentially and they have seen market growth of 30% year-on-year
Shikha Paliwal Nov 13, 2019 8:16 AM
