The mandate includes strategising and executing video-first content to interact with fans over social media platforms of the team

exchange4media Staff Jan 6, 2020 3:59 PM

Goyle, CEO, Rural & OOH, IPG Mediabrands India, speaks about the agency’s growth over the years, its recent account wins and trends & challenges of the OOH industry

Noel Dsouza Dec 20, 2019 9:28 AM

Programmatic set to transform DOOH & the year ahead will see media buying backed by data and analytics, say industry experts

exchange4media Staff Dec 19, 2019 7:56 AM

The account size is estimated to be Rs 500 crore. IPG’s Initiative is the incumbent agency

Naziya Alvi Rahman Dec 10, 2019 10:22 AM

The pitch process that reportedly kicked off a couple of weeks ago is part of the company’s annual global review; Initiative of IPG Mediabrands is the incumbent agency

Naziya Alvi Rahman Nov 29, 2019 1:55 PM

Chen moves on from DDB Greater China, where he was Chief operating officer and chief financial officer to join IPG Mediabrands China, according to a news report

exchange4media Staff Nov 14, 2019 10:45 AM

According to the company, Lotame’s customer partnerships have grown exponentially and they have seen market growth of 30% year-on-year

Shikha Paliwal Nov 13, 2019 8:16 AM

The account size is estimated to be around Rs 500 crore

Naziya Alvi Rahman Nov 12, 2019 8:52 PM

The account will be handled by the agency’s Bangalore office

exchange4media Staff Oct 22, 2019 8:14 AM

On the panel were Vikram Sakhuja, Shashi Sinha, Kavita Nair, Anupriya Acharya and Amin Lakhani. The discussion was moderated by Nawal Ahuja, Co-founder & Director, e4m

exchange4media Staff Sep 25, 2019 8:43 AM

The agency has brought together Amul and Cricket South Africa in an innovative partnership for the on-going Proteas Tour of India

exchange4media Staff Sep 20, 2019 3:48 PM

Subhash Kamath, Managing Partner, BBH Communications India Pvt Ltd was elected as Vice-Chairman and Shashi Sinha, CEO, IPG Mediabrands India, was re-appointed as Honorary Treasurer

exchange4media Staff Sep 19, 2019 5:22 PM

The account will be handled out of the agency’s Mumbai office

exchange4media Staff Sep 16, 2019 5:54 PM

Krakowsky will be working with IPG Chairman & CEO Michael Roth

exchange4media Staff Sep 10, 2019 1:06 PM

The nationwide water conservation campaign will get India to save and conserve water by creating awareness on how to bring about change

exchange4media Staff Aug 28, 2019 3:40 PM

On August 15, PVR cinemas will be playing this national anthem film, conceptualised by Interactive Avenues, across 250 screens in 8 metros during every movie show

exchange4media Staff Aug 15, 2019 10:00 AM

The account size is said to be Rs 80 crore, according to sources

exchange4media Staff Jul 30, 2019 6:54 PM

The account is currently with Lodestar UM of IPG Mediabrands

Naziya Alvi Rahman Jul 24, 2019 8:19 AM

Prior to this, Shaikh was Client Director - Indonesia/ South East Asia at Essence

exchange4media Staff Jul 15, 2019 3:26 PM

Digital duties remain with Cheil while Lodestar UM will handle all offline duties, including TV

Naziya Alvi Rahman May 16, 2019 3:32 PM