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The announcement comes amidst reports of the company facing mounting losses and increasing competition

exchange4media Staff 1 week ago

Launched a digital campaign featuring Kiara Advani, directed by Mohit Suri

exchange4media Staff 15-November-2018

Starcom Mediavest is the incumbent agency, which has been handling the account since 2015

Naziya Alvi Rahman 26-September-2018

Big Boss12 has Parle Agro Appy Fizz as the ‘presenting’ sponsor and Oppo F9 Pro as the ‘powered by’ sponsor. Panasonic OLED, Capital Foods and Loreal are the associate sponsors and there are a few more in the pipeline.

exchange4media Staff 05-September-2018

Conceived By Mullen Lintas, the campaign highlights the smartphone’s VOOC Flash Charge, an innovation that lets users talk for 2 hours on just 5 minutes of charge

exchange4media Staff 25-August-2018

The film looks slick and young, with a catchy track that captures the multiple situations from a youngster’s life and all through this, how Oppo F7 fits in to make the virtual moments even better.

exchange4media Staff 09-June-2018

From Tata Motors to Pepsi India, these 10 ads clocked an astounding 1.36 million hours of watch time, with mobile devices accounting for 83.8 per cent of the watch time.

exchange4media Staff 01-May-2018

Gracing the panel are fashion gurus: Lisa Haydon as Host, Atul Kasbekar and Anaita Shroff Adajania as the Judges and Shibani Dandekar as the Mentor.

exchange4media Staff 06-February-2018

Experts positive about FMCG, automobile, telecom, smartphone brands and govt sectors spending big money on TV advertising

Sonam Saini 08-January-2018

The industry grew by barely 10-11 per cent this year on account of demonetisation and GST

Venkata Susmita Biswas 11-December-2017

With Diwali almost here, Amazon took the no.1 spot in Top 10 Brands while Hindustan Lever ruled Top 10 Advertisers

exchange4media Staff 13-October-2017

At the launch of the "red" edition of OPPO F3 this Diwali, we had a quick conversation with Will Yang, Brand Director, OPPO, about how they are looking at India as a market

Ronald Menezes 27-September-2017

Amidst reports of Chinese expats heading back home, experts say it’s more of a hype than reality. We at e4m take a closer look at the issue

Naziya Alvi Rahman and Ronald Menzes 29-August-2017

OPPO India comes on board as the Title Sponsor, while Birla White is the Associate Sponsor for the Champions League T20, which commences on September 13, 2014

exchange4media Staff 10-September-2014