Date-wise News
Reliance MediaWorks wins Academy award

 Reliance MediaWorks’ ‘Lowry Process’ to be honored at the Academy of Motion Picture Arts and Sciences held this year

exchange4media Staff Jan 9, 2012 5:37 PM

Olive retains Greenply’s digital biz

Greenply had called for a pitch for its digital business in October 2011.

exchange4media Staff Jan 9, 2012 12:59 PM

E-commerce poised for a leap in 2012

After the social media revolution, is e-commerce the next big thing in India? Digital experts think so, but there are also some obstacles to tackle

Rahul Dubey Jan 9, 2012 12:55 PM

Akali Dal assigns Assembly poll campaign biz to Brand Curry

The principal plank of Brand Curry’s campaign is development credentials of the ruling Akali Dal-BJP coalition in Punjab

Deepika Bhardwaj Jan 9, 2012 12:44 PM

TOI spreads fragrance in Chennai on New Year

TOI undertook a sensory connect initiative for Kaleesuwari Refinery’s brand Dheepam lamp oil with a ‘powerjacket’ for its Chennai edition on Jan 1

Sai Prasanna Jan 9, 2012 11:30 AM

TheSocialPeople re-launches content loaded website

www.thesocialpeople.net will be an online repository of social media trends and help clients across industry to leverage social media to boost sales.

exchange4media Staff Jan 9, 2012 9:15 AM

Volkswagen reinforces ‘Think Blue’ initiatives at Auto Expo 2012

Volkswagen and BBC Topgear magazine are encouraging visitors at the ongoing Auto Expo 2012 to support a greener environment by distributing seeds.

exchange4media Staff Jan 9, 2012 9:13 AM

Remembering Bal Mundkur - Shashi Sinha

Shashi Sinha, CEO, Lodestar UM, recalls the time when he was a rookie in then Ulka and the lasting impression that Bal Mundkur had on him

Shashi Sinha Jan 9, 2012 8:25 AM

Bal was a giant among ad men - MG Parameswaran

Ambi MG Parameswaran, Executive Director & CEO, Draftfcb Ulka, remembers the valuable lessons learnt from Bal Mundkur

MG Parameswaran Jan 9, 2012 8:25 AM

People like Bal are rare & a gem - Nagesh Alai

Bal, the mortal, is no more, but Bal, the legend, will live on in the hearts of those who knew him, writes Nagesh Alai, Draftfcb Ulka Group

Nagesh Alai Jan 9, 2012 8:24 AM

I will miss the warmth & wit of Bal: Arvind Wable

Arvind Wable, Executive Director & CEO – Delhi, Draftfcb Ulka, remembers the warmth and wit that Bal Mundkur was so full of

Arvind Wable Jan 9, 2012 8:23 AM

Global creative agency Imagination enters India

The agency has identified Mumbai and Bangalore as the locations for its India offices. The India ops will be Imagination’s 16th office in the world

exchange4media Staff Jan 9, 2012 8:04 AM

BEL assigns creative duties to Concept Comm

Concept has won the Bharat Electronics Ltd business on the back of a multi-agency pitch that was initiated at the end of Q2 of 2011.

exchange4media Staff Jan 9, 2012 8:02 AM

Yatra.com acquires events portal Buzzintown.com

This is Yatra.com’s third major acquisition in the last 15 months, following the purchase of TSI in October 2010 and MagicRooms in June 2011

exchange4media Staff Jan 9, 2012 8:01 AM

World’s largest Tweet-A-Thon presents positive India

The Viewspaper’s three-day virtual conference has brought together eminent personalities to discuss the optimistic state of the country

exchange4media Staff Jan 9, 2012 7:59 AM

Online engagement to reach new levels in 2012

With his razor-sharp views on digital, Hari V Krishnan, Country Manager, LinkedIn India, sets the tone of the future in this medium

exchange4media Staff Jan 9, 2012 7:43 AM

2011 – When marketing broke the mould

2011 will be known as a year that broke convention and challenged paradigms - from innovative products, tactical pricing, and up-selling distribution

Dipali Banka Jan 9, 2012 7:38 AM

Obituary: Bal Mundkur, Founder, Draftfcb Ulka, no more

Bal Mundkur, the man who set up Ulka Advertising 50 years ago, passed away on the morning of January 7, 2012 following a heart attack.

exchange4media Staff Jan 9, 2012 7:35 AM

Mahindra’s interactivity goes virtual

Mahindra has partnered with Hungama Digital Media to introduce their augmented reality campaign, which extends virtual creations into the real world

Rahul Dubey Jan 9, 2012 7:33 AM

Mathrubhumi appoints Maxus as media AoR

Maxus’ Thrissur office in Kerala will handle this win, which is pegged at Rs 25 crore

Noor Fathima Warsia Jan 9, 2012 7:32 AM

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