vgc
The broadcast segment has seen a year-on-year reduction of ₹39.39 crore
Imran Fazal May 6, 2026 8:47 AM
Automotive, financial services, consumer tech and lifestyle brands take the lead in creator collabs and partnerships with gaming cos
Shalinee Mishra Feb 19, 2026 9:22 AM
India’s Union Budget 2026 signals a decisive shift toward AI, digital infrastructure, and the creative economy, reshaping marketing, innovation, workforce skilling, and India’s global competitiveness.
Brij Pahwa Feb 5, 2026 2:57 PM
The Union Budget points to a move from digital scale towards intelligence- and IP-led growth
Anuja Jain Feb 2, 2026 8:51 AM
Industry leaders are hoping the government will move beyond legitimacy debates and focus on enabling sustainable growth, domestic IP creation and global competitiveness
Shalinee Mishra Jan 16, 2026 9:22 AM
Speaking at FICCI FRAMES, Kevin Vaz expressed that a light-touch regulatory regime is the optimal approach to ensure the growth envisioned for the M&E sector
e4m Staff Oct 7, 2025 11:29 AM
Sanjay Jaju, Secretary, MIB, said at a recent event that the AVGC XR segment is likely to grow 10 times in the next 4 to 5 years to become a 30-billion dollar industry
e4m Staff Oct 15, 2024 9:33 AM
As per reports, the government is said to be talking to industry stakeholders about creating a self-regulatory organisation
e4m Staff Nov 1, 2023 11:48 AM
Stakeholders welcome the Centre’s proposals, say this will help in establishing a sustainable industry while promoting responsible gaming
Shantanu David Jan 4, 2023 8:22 AM
The government has also decided to showcase the potential of the sector via a campaign
exchange4media Staff Dec 27, 2022 9:18 AM
The government will soon work towards actioning the recommendations that come out of the report, the MIB Secretary said at the CII summit
exchange4media Staff Nov 18, 2022 8:48 AM
The impact of the proposed 28% GST will be borne by game developers and advertisers but the marketing budgets are likely to stay unaffected, industry heads tell e4m
Shantanu David May 23, 2022 8:49 AM
Anurag Thakur addressed the India Forum at the Palais des Festivals in Cannes
exchange4media Staff May 21, 2022 8:09 AM
Industry observers opine that there's a need to control the grey areas of AVGC-related sectors by the authorities, not only to keep them secure but also to attract brands and advertisers
Shantanu David Apr 15, 2022 8:59 AM
The AVGC Promotion Task Force, which will have participation from the industry too, will have to submit its first action plan in 90 days
exchange4media Staff Apr 8, 2022 12:48 PM
Experts say that there was no direct benefit for the broadcast, OOH & print industry but focus on infrastructure, digital ecosystem & AVGC Task Force is a positive sign
exchange4media Staff Feb 2, 2022 8:54 AM
Industry leaders say the digital push and marquee initiatives like 5G rollout support & task force for the AVGC industry will be beneficial to the sectors in the long run
exchange4media Staff Feb 2, 2022 8:44 AM
The new logo has been visualised in a colour and form that is both elegant and contemporary
exchange4media Staff Aug 14, 2020 12:54 PM

