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Facebook, which was lagging behind Google in revenue from its largest market, is soon catching up with its competitor while Twitter has claimed to have registered “peak revenue” from India in 2018

exchange4media Staff 28-November-2018

Considering Twitter to be the conversational layer of Internet, VP & MD, Asia-Pacific, Twitter talks on how India due to its vibrant user base, turns out to be a perfect platform

exchange4media Staff 16-November-2018

The campaign launch is marked by an emoji activated by the #PowerOf18 hashtag

exchange4media Staff 12-November-2018

Twitter-Zee TV Case study: Zee TV had unveiled its brand new image, #AajLikhengeKal on Twitter

exchange4media Staff 24-September-2018

Bajaji Krish, Global Head of Revenue Strategy and Operations, Twitter, will serve as the interim country head.

exchange4media Staff 05-September-2018

Simon Brockman talks about challenges before agencies in highly competitive environment, use of influencers and bots on Twitter, and much more

Naziya Alvi Rahman 09-July-2018

Country Director, Twitter India says India plays a significant role in their growing revenue, the focus on the region has become more pronounced than ever before

Ruhail Amin 28-May-2018

Manforce is also one of the principal sponsors of the IPL team, Sunrisers Hyderabad

exchange4media Staff 20-April-2018

From petitions urging the government to make self-defense a mandatory part of school and college curricula for female students, to empowering women to live the life they always want to, this year’s IWD campaigns are all for progress, parity and empowerment.

exchange4media Staff 08-March-2018

Hosting a panel of women leaders at FICCI FRAMES to discuss women empowerment in the digital era, the rise of women movements, and how the community can support the development of more women leaders in the future

exchange4media Staff 01-March-2018

The adoption of smartphones by all sections of the society has triggered popularity of social media popularity and marketers have to utilise this to enhance brand reach, acceptance and thereby help the brand image

Dr. R Satish Kumar, Dr. N Chandrasekhar 14-December-2017

The New Realities study in India is its sixth year. Over 600 online interviews (per country) were conducted in seven countries, as a part of the study.

Venkata Susmita Biswas 20-November-2017

Given the easy access to your audience and availability of various tools and techniques, it is easier than ever to engage with your target segment and market, test your product or services and acquire customers with limited or zero marketing budget, writes TGC Prasad, Founder and CEO of mSupply.com

TGC Prasad 03-November-2017

Thousands of Indians participated in a unique 48-hour Twitter Poll and chose the colour of this year’s customised Twitter diwali ‘diya’ emoji

exchange4media Staff 29-October-2016

Today’s session will also feature a panel discussion about ‘Women In Music: Opportunities and Challenges’. The panel will feature industry stalwarts - singer-songwriters and playback singers Sona Mohapatra and Shilpa Rao; independent producer Sandunes and singer-songwriter Shubhangi Joshi

exchange4media Staff 25-October-2016

As part of the campaign, through #TweetAFunnyStory Sony SAB TV will be inviting real life stories for its new show – Khidki

exchange4media Staff 13-April-2016

Twitter's aggressive monetising strategy with paid promotion tool Amplify is met with caution as well as interest from broadcasters. Early responses indicate the industry is perhaps

Collin Furtado 16-September-2014