The campaign will leverage digital, social media, on-ground and dealership activation to engage with consumers and celebrate the choices they make together as a family

exchange4media Staff Sep 1, 2019 10:00 AM

The TVC is live on Somany’s digital platforms and scheduled to go on air in the coming week

exchange4media Staff Aug 27, 2019 4:22 PM

The brand TVC has been created around Chicco’s brand positioning of ‘Wherever there’s a baby’

exchange4media Staff Aug 24, 2019 4:00 PM

The 'Call of the Blue' was launched in August 2018

exchange4media Staff Aug 3, 2019 9:01 AM

The actress will feature in company’s new TVC on S series in early August

exchange4media Staff Jul 22, 2019 10:40 AM

In their latest ads, brands like Shalimar Paints, Lotus Herbals, Senco Gold & Diamonds, Brooke Bond Red Label are touching upon social issues like deep-seated prejudices, corruption, and more

exchange4media Staff Jul 19, 2019 8:46 AM

As sales continue to slide and the industry looks at ways to reverse the trend, will automobile makers now turn to digital advertising versus the more expensive traditional mediums? We ask experts

Shikha Paliwal Jul 18, 2019 8:13 AM

The commercial for Tanishq’s new Ahalya collection has been conceptualised by Lowe Lintas

exchange4media Staff Jul 8, 2019 12:36 PM

The film captures how the rugged & fierce Hercules bicycle enables teenagers to do more and push boundaries

exchange4media Staff Jul 8, 2019 12:16 PM

The film has been conceptualized by Max’s creative agency, JWT Bangalore.and is being widely promoted on YouTube, Facebook, and Instagram

exchange4media Staff Jun 4, 2019 2:09 PM

The campaign has been conceptualised by Ogilvy India

exchange4media Staff Jun 1, 2019 9:37 AM

The campaign will span across OOH, digital media and on ground activations across multiple cities

exchange4media Staff May 31, 2019 5:51 PM

The association is supported by a 360-degree outreach campaign including television and digital campaigns culminating through an on-ground activation

exchange4media Staff May 29, 2019 2:32 PM

The campaign has been conceptualised and created by McCann and aims to break the myth of Colin being just a glass cleaning brand

exchange4media Staff May 18, 2019 8:38 AM

The ad has clinched the title of the single-most watched ad on the video-streaming site in India

exchange4media Staff May 15, 2019 4:37 PM

Conceptualised by Dentsu Impact, the TVC re-establishes the brand’s belief in “leadership that inspires the world”

exchange4media Staff May 14, 2019 7:55 PM

The new advertisement highlights the financial power and independence comes along with being a flight attendant

exchange4media Staff May 7, 2019 7:03 PM

Abhishek Gupta, Chief Marketing Officer, Edelweiss Tokio Life Insurance, talks about their latest campaign 'Zindagi Plus’ and the brand’s initiatives which focus on women

Samarpita Banerjee May 1, 2019 8:47 AM

The film highlights a series of hurdles that customers normally undergo while trying to trade

exchange4media Staff Apr 27, 2019 10:00 AM

The TVC has been created by the creative agency Brand Bazooka and is live on multiple digital platforms like YouTube and Facebook

exchange4media Staff Mar 16, 2019 4:00 PM