Tata Salt?blur=25

The multi-lingual TVCs are being aired in Uttar Pradesh and its surrounding states

exchange4media Staff 9 hours ago

Nachiket Pandtvaidya?blur=25

Nachiket spent less than a year at Balaji Telefilms after joining the company in July 2021

exchange4media Staff 20 hours ago

star kiran?blur=25

Star Kiran marks Disney Star’s foray into the seventh local language market in the country

exchange4media Staff May 19, 2022 5:01 PM

TATA Neu?blur=25

The super-app brand leveraged the mega event on broadcast through an array of assets that helped drive impact for its launch

exchange4media Staff May 19, 2022 12:43 PM


The company reported a 13.22% jump in consolidated net profit at Rs 84.76 crore against Rs 74.86 crore

exchange4media Staff May 19, 2022 9:04 AM


While bundling of apps helps subscribers access a large amount of content, it is also a boon for small OTT platforms that otherwise find it difficult to reach a larger user base, say experts

Javed Farooqui May 19, 2022 8:07 AM


A report released by Digital TV Research says that six US-based platforms will add 988 million paying SVOD subscribers in the next five years

exchange4media Staff May 18, 2022 8:46 AM

Colgate Campaign?blur=25

Created by RedFuse Communications, the TVC highlights the importance of strong teeth that help in better digestion and hence better nutrition

exchange4media Staff May 17, 2022 5:52 PM

TV Today?blur=25

The network has reported that its net profit is up 39% to Rs 181.72 crore

exchange4media Staff May 13, 2022 7:54 AM


Q1 2022 was almost at par with Q1 2021 and Q1 2022 registered a 20% increase in ad volumes over Q1 2020

exchange4media Staff May 12, 2022 4:10 PM


The total subscriber base of the top 13 cable and HITS operators increased to 45.81 million active subscribers from 45.55 million in the trailing quarter

exchange4media Staff May 10, 2022 8:22 AM

Parle Magix Campaign?blur=25

The TVCs under 'Magix Andar, Masti Bahar' campaign have been conceived by thought blurb Communications

exchange4media Staff May 9, 2022 2:44 PM

Priya Mukherjee?blur=25

Mukherjee will be responsible for the distribution strategy for TV and digital across India and international markets

exchange4media Staff May 7, 2022 7:16 PM


The daily show will showcase an interactive interview with chief ministers from across India

exchange4media Staff May 6, 2022 1:46 PM

tv content?blur=25

Senior industry experts say some channels continue to show objectionable content and so the MIB should consider taking more stringent steps such as penalties

Sonam Saini May 4, 2022 9:00 AM


FY22 revenue for the company grew by 14% YoY led by growth in advertising revenues across all 3 segments – business, regional and national news

exchange4media Staff May 3, 2022 4:44 PM


Yes, say experts, who reason that there are enough big brands between traditional and new-age categories that will spend on IPL irrespective of the pricing

Javed Farooqui May 3, 2022 8:42 AM

supriya prasad?blur=25

Prasad, News Director, Aaj Tak, India Today and GNT, delivered a keynote address at e4m NewsNext 2022 conference

exchange4media Staff May 2, 2022 4:04 PM