Traditional television revenue is expected to increase from $9.9 billion in 2026 to $10.3 billion by 2030, indicating steady expansion

Aditi Gupta Mar 17, 2026 8:50 AM

e4m dentsu Digital Advertising Report projects that by 2027, online video’s share will touch 30%, overtaking social media to become the largest segment within digital advertising

Aditi Gupta Feb 24, 2026 8:49 AM

After Youtube, it was JioCinema (now JioHotstar) with 23.3% share

Aditi Gupta Apr 23, 2025 8:57 AM

The report also highlights that the online video segment will have a CAGR of 23% through 2026, surpassing social media (CAGR 20%) and paid search (CAGR 17%)

e4m Staff Feb 3, 2025 3:04 PM

One of YouTube's compelling strengths lies in its enduring partnerships and its wide accessibility to consumers, say industry experts

Shantanu David Oct 17, 2023 8:25 AM

According to a report by Omdia, total online video subscription numbers grew 37% YoY to reach 73 million at the end of 2021

Javed Farooqui Apr 6, 2022 8:26 AM

Industry observers say while social media still bags the highest share of digital media revenues, video offers a 360-degree engagement experience and is the easiest way to communicate

Mansi Sharma & Kanchan Srivastava Feb 18, 2022 8:48 AM

Google India VP & MD Sanjay Gupta and YouTube Partnerships Director Satya Raghavan shared their views on digital video viewership during Brandcast 2021

exchange4media Staff Sep 16, 2021 8:49 AM

According to information available in public domain, MX Gold will be available for a subscription of less than Rs 1/day

exchange4media Staff Aug 9, 2021 8:20 AM

Eros Now is home to entertaining Indian movies that have a large and loyal fan base in the Middle East

exchange4media Staff Feb 4, 2021 2:10 PM