Arun Kumar Rao has previously worked with HAVAS PLAY, Disney India, The Times of India Group, among others

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adidas will be an Official Team Partner, bringing innovative product to technical team and fanwear across apparel, footwear and accessories

e4m Staff Sep 10, 2025 3:23 PM

Akhil Reddy, the owner of the Indian Racing League, discusses the popularity of motorsport in India, celebrity interest, and the economic potential of the sport among other things

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Reddy has already invested Rs 150 cr in his league to provide new opportunities to motorsporting enthusiasts in India

Ruhail Amin Jan 13, 2022 3:26 PM

The broadcast partnership is for an electric SUV off-road motorsport series, set to begin its inaugural season in 2021

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